La Roche-Posay vs Neutrogena:Which is more popular?
In September 2026, La Roche-Posay had more branded searches than Neutrogena among sunscreen brands in Australia. La Roche-Posay had about 74,000 branded searches, while Neutrogena had 8,100. La Roche-Posay made up 57.8% of all sunscreen brand searches we track, and Neutrogena accounted for 6.3%. When we asked ChatGPT and Google AI Overviews about sunscreen brands, La Roche-Posay appeared in all four answers and Neutrogena in two. La Roche-Posay was mentioned before Neutrogena in every answer.
Who do people search for more?
La Roche-Posay, about 9 searches for every 1 for Neutrogena
Who does AI mention more?
La Roche-Posay, mentioned in every answer we collected
Who does AI recommend more?
La Roche-Posay, named ahead of Neutrogena in every answer
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Top sunscreen brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, La Roche-Posay appeared in all four answers. Neutrogena was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. La Roche-Posay was listed before Neutrogena in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- La Roche-Posay4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Cancer Council4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Neutrogena2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ultra Violette1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bondi Sands1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Naked Sundays0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Banana Boat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about sunscreen brands
4 answers
Asked ChatGPT
“Which sunscreen brand is the best in Australia?”
Asked ChatGPT
“What are the best sunscreen brands in Australia?”
Asked ChatGPT
“What's the best sunscreen in Australia for everyday use on the face?”
Searched Google, AI Overview
“sunscreen”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best sunscreen”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Is La Roche-Posay or Neutrogena more popular in search?
This chart shows how often people search Google for La Roche-Posay and Neutrogena by name. Each line represents a brand's share of searches for all seven sunscreen brands we track, month by month, from searches in Australia.
Share of searches by month for La Roche-Posay, Neutrogena. The figures are in the table below the chart.
View monthly share of searches table
| Month | La Roche-Posay | Cancer Council | Neutrogena | Ultra Violette | Naked Sundays | Bondi Sands | Banana Boat |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.8% | 17.5% | 7.8% | 9.6% | 7.8% | 4.3% | 5.2% |
| Nov 2025 | 52.1% | 12.7% | 7% | 5.7% | 15.6% | 3.8% | 3.1% |
| Dec 2025 | 53.1% | 15.9% | 8.7% | 3.9% | 10.6% | 4.7% | 3.2% |
| Jan 2026 | 59.7% | 14.6% | 8% | 3.5% | 5.3% | 5.3% | 3.5% |
| Feb 2026 | 54.2% | 16.2% | 8.8% | 3.9% | 7.2% | 4.8% | 4.8% |
| Mar 2026 | 55.1% | 16.5% | 7.3% | 4.9% | 7.3% | 4.9% | 3.9% |
| Apr 2026 | 61% | 14.9% | 6.7% | 3.6% | 6.7% | 3.6% | 3.6% |
| May 2026 | 61.1% | 12.2% | 6.6% | 5.4% | 6.6% | 3.6% | 4.4% |
| Jun 2026 | 57% | 13.9% | 6.2% | 4.1% | 11.4% | 4.1% | 3.4% |
| Jul 2026 | 62.2% | 15.2% | 6.8% | 3.6% | 5.5% | 3.6% | 3% |
| Aug 2026 | 61.4% | 15% | 6.7% | 3.7% | 6.7% | 3.7% | 2.9% |
| Sep 2026 | 57.8% | 17.3% | 6.3% | 6.3% | 5.2% | 4.2% | 2.8% |
La Roche-Posay sells other things too, so only its searches that name this product count here, like “la roche posay sunscreen”.
How has the La Roche-Posay and Neutrogena comparison changed over the last 12 months?
3 findings
- La Roche-Posay was ahead of Neutrogena in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, La Roche-Posay’s share of searches among sunscreen brands in Australia moved from 47.8% to 57.8%, and its estimated monthly branded searches moved from 60.5K to 74K.
- Across the 12 months ending September 2026, Neutrogena’s share of searches among sunscreen brands in Australia moved from 7.8% to 6.3%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
How did search popularity change for Australia sunscreen brands in September 2026?
2 changes
In September 2026, La Roche-Posay lost share of searches among sunscreen brands in Australia, from 61.4% to 57.8%.
In September 2026, Neutrogena rose from 4th to 3rd among sunscreen brands in Australia.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using La Roche-Posay’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
La Roche-Posay
1 branded search term
- la roche posay sunscreen
Neutrogena
1 branded search term
- neutrogena sunscreen
Other head-to-heads among sunscreen brands
- La Roche-Posay vs Cancer Council: compare popularity
- La Roche-Posay vs Ultra Violette: compare popularity
- La Roche-Posay vs Naked Sundays: compare popularity
- Cancer Council vs Neutrogena: compare popularity
- Cancer Council vs Ultra Violette: compare popularity
- Cancer Council vs Naked Sundays: compare popularity
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