Brandwave

Abby Health vs Doctors on Demand:Which is more popular?

In September 2026, Abby Health had more branded searches than Doctors on Demand among telehealth services in Australia. Abby Health had about 27,100 branded searches, while Doctors on Demand had 9,900. Abby Health made up 21.2% of all telehealth service searches we track, and Doctors on Demand accounted for 7.7%. When we asked ChatGPT and Google AI Overviews about telehealth services, Abby Health and Doctors on Demand each appeared in two of the five answers. Abby Health and Doctors on Demand were each mentioned first in one of the two answers that named either.

Among telehealth services in Australia in September 2026

Who do people search for more?

Abby Health, about 3 searches for every 1 for Doctors on Demand

Abby Health 27.1K searchesDoctors on Demand 9.9K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Abby Health in 2 of 5Doctors on Demand in 2 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Abby Health first in 1Doctors on Demand first in 1

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Top telehealth services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Abby Health and Doctors on Demand were each mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Abby Health and Doctors on Demand were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Qoctor1st
  2. Abby Health2nd
  3. Doctors on Demand2nd
  4. InstantScripts4th
  5. Instant Consult5th
  6. Pilot–
  7. Juniper–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Qoctor4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • InstantScripts3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Abby Health2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Doctors on Demand2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Instant Consult2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pilot0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Juniper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about telehealth services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Is Abby Health or Doctors on Demand more popular in search?

This chart shows how often people search Google for Abby Health and Doctors on Demand by name. Each line represents a brand's share of searches for all seven telehealth services we track, month by month, from searches in Australia.

Abby Health and Doctors on Demand among telehealth services in Australia, by month

Share of searches by month for Abby Health, Doctors on Demand. The figures are in the table below the chart.

View monthly share of searches table
MonthInstantScriptsAbby HealthDoctors on DemandQoctorPilotJuniperInstant Consult
Oct 202557.9%11.8%7.9%5.3%3%11.8%2.3%
Nov 202560.5%12.3%8.2%5.5%3.2%8.2%2%
Dec 202561.8%12.6%6.9%4.6%3.2%8.4%2.5%
Jan 202657.3%11.7%6.4%4.3%3.7%14.3%2.3%
Feb 202656.2%14%7.7%5.1%3.7%11.5%1.9%
Mar 202659.9%14.4%7.9%6.4%3%6.4%1.9%
Apr 202656.3%16.6%9.1%7.4%3.5%4.9%2.2%
May 202661.1%18.6%6.8%5.6%3.2%3%1.7%
Jun 202661.8%18.9%6.9%5.6%2.7%2.5%1.7%
Jul 202662.1%18.9%6.9%4.6%2.7%3.1%1.7%
Aug 202660.2%18.4%8.2%5.5%3.2%3%1.6%
Sep 202658.8%21.2%7.7%5.2%3%2.3%1.9%

How has the Abby Health and Doctors on Demand comparison changed over the last 12 months?

3 findings

How did search popularity change for Australia telehealth services in September 2026?

2 changes
  1. In September 2026, Abby Health gained share of searches among telehealth services in Australia, from 18.4% to 21.2%.

  2. Estimated monthly branded searches for Doctors on Demand in Australia fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Abby Health’s and Doctors on Demand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Abby Health

1 branded search term

  • abby health

Doctors on Demand

1 branded search term

  • doctors on demand

How the Brand Demand Index is measured

Other head-to-heads among telehealth services

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