InstantScripts vs Pilot:Which is more popular?
In September 2026, InstantScripts had more branded searches than Pilot among telehealth services in Australia. InstantScripts had about 75,300 branded searches, while Pilot had 3,860. InstantScripts made up 58.8% of all telehealth service searches we track, and Pilot accounted for 3%. When we asked ChatGPT and Google AI Overviews about telehealth services, InstantScripts appeared in three of the five answers and Pilot in none.
Who do people search for more?
InstantScripts, about 20 searches for every 1 for Pilot
Who does AI mention more?
InstantScripts, mentioned in 3 of 5 answers, Pilot in 0
Who does AI recommend more?
InstantScripts, the only one of the two named
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Top telehealth services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, InstantScripts was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Pilot did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Qoctor4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- InstantScripts3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Abby Health2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Doctors on Demand2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Instant Consult2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pilot0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Juniper0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about telehealth services
5 answers
Asked ChatGPT
“Which telehealth service should I use in Australia?”
Asked ChatGPT
“What are the best online doctor services in Australia?”
Asked ChatGPT
“What's the cheapest way to get a script from an online doctor in Australia?”
Searched Google, AI Overview
“online doctor australia”
Searched Google, AI Overview
“online gp”
Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.
Is InstantScripts or Pilot more popular in search?
This chart shows how often people search Google for InstantScripts and Pilot by name. Each line represents a brand's share of searches for all seven telehealth services we track, month by month, from searches in Australia.
Share of searches by month for InstantScripts, Pilot. The figures are in the table below the chart.
View monthly share of searches table
| Month | InstantScripts | Abby Health | Doctors on Demand | Qoctor | Pilot | Juniper | Instant Consult |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.9% | 11.8% | 7.9% | 5.3% | 3% | 11.8% | 2.3% |
| Nov 2025 | 60.5% | 12.3% | 8.2% | 5.5% | 3.2% | 8.2% | 2% |
| Dec 2025 | 61.8% | 12.6% | 6.9% | 4.6% | 3.2% | 8.4% | 2.5% |
| Jan 2026 | 57.3% | 11.7% | 6.4% | 4.3% | 3.7% | 14.3% | 2.3% |
| Feb 2026 | 56.2% | 14% | 7.7% | 5.1% | 3.7% | 11.5% | 1.9% |
| Mar 2026 | 59.9% | 14.4% | 7.9% | 6.4% | 3% | 6.4% | 1.9% |
| Apr 2026 | 56.3% | 16.6% | 9.1% | 7.4% | 3.5% | 4.9% | 2.2% |
| May 2026 | 61.1% | 18.6% | 6.8% | 5.6% | 3.2% | 3% | 1.7% |
| Jun 2026 | 61.8% | 18.9% | 6.9% | 5.6% | 2.7% | 2.5% | 1.7% |
| Jul 2026 | 62.1% | 18.9% | 6.9% | 4.6% | 2.7% | 3.1% | 1.7% |
| Aug 2026 | 60.2% | 18.4% | 8.2% | 5.5% | 3.2% | 3% | 1.6% |
| Sep 2026 | 58.8% | 21.2% | 7.7% | 5.2% | 3% | 2.3% | 1.9% |
How has the InstantScripts and Pilot comparison changed over the last 12 months?
3 findings
- InstantScripts was ahead of Pilot in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, InstantScripts’ share of searches among telehealth services in Australia moved from 57.9% to 58.8%, and its estimated monthly branded searches moved from 88.8K to 75.3K.
- Across the 12 months ending September 2026, Pilot’s share of searches among telehealth services in Australia held steady at 3%, and its estimated monthly branded searches moved from 4.7K to 3.9K.
How did search popularity change for Australia telehealth services in September 2026?
2 changes
In September 2026, InstantScripts lost share of searches among telehealth services in Australia, from 60.2% to 58.8%.
Estimated monthly branded searches for Pilot in Australia fell 17.2% over 12 measured months, from 4.7K to 3.9K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using InstantScripts’ and Pilot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
InstantScripts
2 branded search terms
- instant scripts
- instantscripts
Pilot
2 branded search terms
- pilot health
- pilot mens health
Other head-to-heads among telehealth services
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