Brandwave

Red Bull vs V Energy:Which is more popular?

In September 2026, Red Bull had more branded searches than V Energy among energy drink brands in Australia. Red Bull had about 40,500 branded searches, while V Energy had 12,100. Red Bull made up 52.4% of all energy drink brand searches we track, and V Energy accounted for 15.7%. When we asked ChatGPT and Google AI Overviews about energy drink brands, both Red Bull and V Energy appeared in all four answers. Red Bull was mentioned before V Energy in three out of four answers.

Among energy drink brands in Australia in September 2026

Who do people search for more?

Red Bull, about 3 searches for every 1 for V Energy

Red Bull 40.5K searchesV Energy 12.1K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Red Bull in 4 of 4V Energy in 4 of 4

Who does AI recommend more?

Red Bull, named ahead of V Energy in 3 of 4 answers

Red Bull first in 3V Energy first in 1

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Top energy drink brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both Red Bull and V Energy showed up in all four answers. Red Bull was listed before V Energy in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Red Bull1st
  2. V Energy2nd
  3. Monster Energy3rd
  4. Mother4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Red Bull4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • V Energy4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Monster Energy2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mother2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about energy drink brands

4 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Is Red Bull or V Energy more popular in search?

This chart shows how often people search Google for Red Bull and V Energy by name. Each line represents a brand's share of searches for all four energy drink brands we track, month by month, from searches in Australia.

Red Bull and V Energy among energy drink brands in Australia, by month

Share of searches by month for Red Bull, V Energy. The figures are in the table below the chart.

View monthly share of searches table
MonthRed BullMonster EnergyV EnergyMother
Oct 202550.6%22.6%18.5%8.3%
Nov 202548.9%26.7%17.9%6.5%
Dec 202556.4%20.6%16.9%6.1%
Jan 202650.7%22.6%18.5%8.2%
Feb 202655.6%20.3%16.6%7.4%
Mar 202660.5%18.1%14.8%6.6%
Apr 202653.2%23.8%15.9%7.1%
May 202657.4%21%14%7.6%
Jun 202651.4%23%18.8%6.8%
Jul 202655.6%20.3%16.6%7.4%
Aug 202652.4%23.4%15.7%8.5%
Sep 202652.4%23.4%15.7%8.5%

How has the Red Bull and V Energy comparison changed over the last 12 months?

3 findings
  • Red Bull was ahead of V Energy in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Red Bull’s share of searches among energy drink brands in Australia moved from 50.6% to 52.4%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
  • Across the 12 months ending September 2026, V Energy’s share of searches among energy drink brands in Australia moved from 18.5% to 15.7%, and its estimated monthly branded searches held steady at 12.1K.

How did search popularity change for Australia energy drink brands in September 2026?

1 change
  1. Estimated monthly branded searches for Red Bull in Australia rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Red Bull’s and V Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Red Bull

1 branded search term

  • red bull

V Energy

1 branded search term

  • v energy drink

How the Brand Demand Index is measured

Other head-to-heads among energy drink brands

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