Brandwave

How popular isV Energy?

In September 2026, people searched for V Energy by name about 12,100 times in Australia, about the same as the previous year. These searches made up 15.7% of all Australia energy drink brand searches, placing V Energy third out of four brands. When we asked both ChatGPT and Google AI Overviews about energy drink brands, V Energy appeared in all answers and was the second most recommended of the four.

Search and AI answers in September 2026

V Energy is the third most searched of 4 competitors and the second most recommended in AI answers.

  1. Red BullShare of searches 52.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. Monster EnergyShare of searches 23.4%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. V EnergyShare of searches 15.7%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  4. MotherShare of searches 8.5%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
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Top energy drink brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, V Energy appeared in all four answers. V Energy is the second most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Red Bull1st
  2. V Energy2nd
  3. Monster Energy3rd
  4. Mother4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Red Bull4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • V Energy4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Monster Energy2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mother2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about energy drink brands

4 answers

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which energy drink brands compete with V Energy?

V Energy against energy drink brands in Australia, by month

Share of searches by month for Red Bull, Monster Energy, V Energy, Mother. The figures are in the table below the chart.

View monthly share of searches table
MonthRed BullMonster EnergyV EnergyMother
Oct 202550.6%22.6%18.5%8.3%
Nov 202548.9%26.7%17.9%6.5%
Dec 202556.4%20.6%16.9%6.1%
Jan 202650.7%22.6%18.5%8.2%
Feb 202655.6%20.3%16.6%7.4%
Mar 202660.5%18.1%14.8%6.6%
Apr 202653.2%23.8%15.9%7.1%
May 202657.4%21%14%7.6%
Jun 202651.4%23%18.8%6.8%
Jul 202655.6%20.3%16.6%7.4%
Aug 202652.4%23.4%15.7%8.5%
Sep 202652.4%23.4%15.7%8.5%

  1. 1.Red Bull

    52.4%

    Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Monster Energy

    23.4%

    Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.V Energy

    15.7%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Mother

    8.5%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between V Energy and its closest rivals

Every comparison with V Energy

3 comparisons

How has branded search demand for V Energy changed in Australia over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for V Energy in Australia held steady at 12.1K.
  • Across the 12 months ending September 2026, V Energy’s share of searches among energy drink brands in Australia decreased from 18.5% to 15.7%.
  • Across the 12 months ending September 2026, V Energy’s share of searches among energy drink brands in Australia peaked at 18.8% in June 2026 and was lowest at 14% in May 2026.

How did search popularity change for Australia energy drink brands in September 2026?

3 changes

  1. Estimated monthly branded searches for Red Bull in Australia rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

  2. Estimated monthly branded searches for Monster Energy in Australia rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

  3. Estimated monthly branded searches for Mother in Australia rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

How are V Energy’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using V Energy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • v energy drink

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How the Brand Demand Index is measured

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