Amy's vs Health Valley:Which is more popular?

Name: Amy's vs Health Valley: Which is searched more in the United States?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Amy's had more branded searches than Health Valley among soup brands in the United States. Amy's had about 15,100 branded searches, while Health Valley had 930. Amy's made up 5% of all soup brand searches we track, and Health Valley accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about soup brands, Amy's appeared in all five answers and Health Valley in two. Amy's was mentioned before Health Valley in every answer.

Among soup brands in the United States in September 2026

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Top soup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Amy's appeared in all five answers. Health Valley was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Amy's was listed before Health Valley in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Campbell's	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Progresso	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Amy's	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Pacific Foods	Named in 3 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	5 of 5
Rao's	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Health Valley	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Heinz	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Campbell's5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Progresso5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Amy's5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pacific Foods5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rao's2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Health Valley2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Heinz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about soup brands

5 answers

Asked ChatGPT
“Which soup brand should I buy in the US?”
1. 1Campbell's
2. 2Progresso
3. 3Pacific Foods
4. 4Amy's
5. 5Health Valley
Asked ChatGPT
“What are the best soup brands in the US?”
1. 1Pacific Foods
2. 2Progresso
3. 3Campbell's
4. 4Amy's
5. 5Rao's
6. 6Health Valley
Asked ChatGPT
“What's the best soup brand in the US for easy lunches?”
1. 1Progresso
2. 2Campbell's
3. 3Amy's
4. 4Pacific Foods
Searched Google, AI Overview
“soup brands”
1. 1Campbell's
2. 2Progresso
3. 3Amy's
4. 4Pacific Foods
5. 5Rao's
Searched Google, AI Overview
“canned soup brands”
1. 1Campbell's
2. 2Progresso
3. 3Amy's
4. 4Pacific Foods

Not named in any answer:

Heinz

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Is Amy's or Health Valley more popular in search?

This chart shows how often people search Google for Amy's and Health Valley by name. Each line represents a brand's share of searches for all seven soup brands we track, month by month, from searches in United States.

Amy's and Health Valley among soup brands in the United States, by month

Month	Campbell's	Progresso	Heinz	Amy's	Pacific Foods	Rao's	Health Valley
Oct 2025	62.2%	13.9%	13.7%	4.2%	2.6%	2.7%	0.57%
Nov 2025	88.5%	4.6%	3.7%	1.1%	1.1%	0.9%	0.15%
Dec 2025	76.1%	10.5%	5.6%	2.2%	2.8%	2.5%	0.35%
Jan 2026	65.9%	15.1%	8.1%	3.7%	3.5%	3%	0.66%
Feb 2026	67.5%	12.4%	9.1%	4.2%	3.2%	2.7%	0.82%
Mar 2026	70.9%	11.1%	8.6%	3.9%	2.8%	2.1%	0.65%
Apr 2026	69.9%	8.3%	9.1%	7.6%	2.9%	1.8%	0.49%
May 2026	68.4%	10.6%	9.5%	6.5%	3%	1.5%	0.42%
Jun 2026	71.1%	9%	9.9%	5.5%	2.4%	1.6%	0.44%
Jul 2026	69.6%	9.3%	10.3%	5.7%	2.6%	2%	0.39%
Aug 2026	68.6%	10.1%	11.7%	4.4%	3%	1.9%	0.4%
Sep 2026	69.6%	11.2%	9%	5%	2.6%	2.2%	0.31%

How has the Amy's and Health Valley comparison changed over the last 12 months?

3 findings

Amy's was ahead of Health Valley in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Amy's’ share of searches among soup brands in the United States moved from 4.2% to 5%, and its estimated monthly branded searches moved from 12.5K to 15.1K.
Across the 12 months ending September 2026, Health Valley’s share of searches among soup brands in the United States moved from 0.57% to 0.31%, and its estimated monthly branded searches moved from 1.7K to 930.

How did search popularity change for United States soup brands in September 2026?

2 changes

In September 2026, Amy's gained share of searches among soup brands in the United States, from 4.4% to 5%.
Estimated monthly branded searches for Health Valley in the United States fell 45% over 12 measured months, from 1.7K to 930 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Amy's’ and Health Valley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.