Brandwave

How popular isHoneywell Home?

In September 2026, people searched for Honeywell Home by name about 1,000 times in the United Kingdom, a 65.5% decrease from the previous year. These searches made up 1.5% of all United Kingdom smart thermostat brand searches, placing Honeywell Home fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about smart thermostat brands, Honeywell Home appeared in three of the five answers and was the third most recommended of the four.

Search and AI answers in September 2026

Honeywell Home is the fourth most searched of 4 competitors and the third most recommended in AI answers.

  1. HiveShare of searches 69.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  2. Google NestShare of searches 14.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. tadoShare of searches 14.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. Honeywell HomeShare of searches 1.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
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Top smart thermostat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honeywell Home was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Honeywell Home is the third most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. tado1st
  2. Hive2nd
  3. Honeywell Home3rd
  4. Google Nest4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • tado5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honeywell Home3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Nest2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smart thermostat brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Which smart thermostat brands compete with Honeywell Home?

Honeywell Home against smart thermostat brands in the United Kingdom, by month

Share of searches by month for Hive, Google Nest, tado, Honeywell Home. The figures are in the table below the chart.

View monthly share of searches table
MonthHiveGoogle NesttadoHoneywell Home
Oct 202561%24.1%13.2%1.7%
Nov 202563.9%20.7%13.9%1.5%
Dec 202566.5%17.6%14.4%1.5%
Jan 202668.3%18%12.1%1.6%
Feb 202663.8%20.6%13.8%1.8%
Mar 202663.8%20.6%13.8%1.8%
Apr 202666.5%17.6%14.4%1.6%
May 202666.6%17.6%14.3%1.6%
Jun 202666.1%17.7%14.5%1.6%
Jul 202668.1%17.9%12%2%
Aug 202667.2%17.2%14.1%1.5%
Sep 202669.4%14.6%14.6%1.5%
  1. 1.Hive

    69.4%

    Held 1st. 47.1K estimated branded searches, +82.6% vs prior month. Share +2.2 points.

  2. Held 2nd. 9.9K estimated branded searches, +50% vs prior month. Share -2.6 points.

  3. 3.tado

    14.6%

    Held 3rd. 9.9K estimated branded searches, +83.3% vs prior month. Share +0.5 points.

  4. Held 4th. 1K estimated branded searches, +69.5% vs prior month. Share -0.1 points.

Compare popularity between Honeywell Home and its closest rivals

Every comparison with Honeywell Home

3 comparisons

How has branded search demand for Honeywell Home changed in the United Kingdom over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Honeywell Home in the United Kingdom fell from 2.9K to 1K.
  • Across the 12 months ending September 2026, Honeywell Home’s share of searches among smart thermostat brands in the United Kingdom held steady, from 1.7% to 1.5%.

How did search popularity change for United Kingdom smart thermostat brands in September 2026?

4 changes
  1. In September 2026, Hive gained share of searches among smart thermostat brands in the United Kingdom, from 67.2% to 69.4%.

  2. In September 2026, tado gained share of searches among smart thermostat brands in the United Kingdom, from 14.1% to 14.6%.

  3. In September 2026, Google Nest lost share of searches among smart thermostat brands in the United Kingdom, from 17.2% to 14.6%.

  4. Estimated monthly branded searches for Honeywell Home in the United Kingdom fell 65.5% over 12 measured months, from 2.9K to 1K in September 2026.

How are Honeywell Home’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Honeywell Home’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • honeywell evohome

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How the Brand Demand Index is measured

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Is Honeywell Home your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.