Hive vs Honeywell Home:Which is more popular?
In September 2026, Hive had more branded searches than Honeywell Home among smart thermostat brands in the United Kingdom. Hive had about 47,100 branded searches, while Honeywell Home had 1,000. Hive made up 69.4% of all smart thermostat brand searches we track, and Honeywell Home accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about smart thermostat brands, Hive appeared in all five answers and Honeywell Home in three. Hive was mentioned before Honeywell Home in every answer.
Who do people search for more?
Hive, about 47 searches for every 1 for Honeywell Home
Who does AI mention more?
Hive, mentioned in every answer we collected
Who does AI recommend more?
Hive, named ahead of Honeywell Home in every answer
Follow Hive vs Honeywell Home and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top smart thermostat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hive appeared in all five answers. Honeywell Home was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Hive was listed before Honeywell Home in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
tado1st
Hive2nd
Honeywell Home3rd
Google Nest4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Hive5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
tado5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Honeywell Home3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Nest2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about smart thermostat brands
5 answers
Asked ChatGPT
“What's the best smart thermostat in the UK?”
Asked ChatGPT
“Which smart heating control is best for a combi boiler?”
Asked ChatGPT
“What are the best smart thermostats to buy in the UK?”
Searched Google, AI Overview
“smart thermostat”
Searched Google, AI Overview
“best smart thermostat”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Is Hive or Honeywell Home more popular in search?
This chart shows how often people search Google for Hive and Honeywell Home by name. Each line represents a brand's share of searches for all four smart thermostat brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Hive, Honeywell Home. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hive | Google Nest | tado | Honeywell Home |
|---|---|---|---|---|
| Oct 2025 | 61% | 24.1% | 13.2% | 1.7% |
| Nov 2025 | 63.9% | 20.7% | 13.9% | 1.5% |
| Dec 2025 | 66.5% | 17.6% | 14.4% | 1.5% |
| Jan 2026 | 68.3% | 18% | 12.1% | 1.6% |
| Feb 2026 | 63.8% | 20.6% | 13.8% | 1.8% |
| Mar 2026 | 63.8% | 20.6% | 13.8% | 1.8% |
| Apr 2026 | 66.5% | 17.6% | 14.4% | 1.6% |
| May 2026 | 66.6% | 17.6% | 14.3% | 1.6% |
| Jun 2026 | 66.1% | 17.7% | 14.5% | 1.6% |
| Jul 2026 | 68.1% | 17.9% | 12% | 2% |
| Aug 2026 | 67.2% | 17.2% | 14.1% | 1.5% |
| Sep 2026 | 69.4% | 14.6% | 14.6% | 1.5% |
How has the Hive and Honeywell Home comparison changed over the last 12 months?
3 findings
- Hive was ahead of Honeywell Home in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hive’s share of searches among smart thermostat brands in the United Kingdom moved from 61% to 69.4%, and its estimated monthly branded searches moved from 103K to 47.1K.
- Across the 12 months ending September 2026, Honeywell Home’s share of searches among smart thermostat brands in the United Kingdom moved from 1.7% to 1.5%, and its estimated monthly branded searches moved from 2.9K to 1K.
How did search popularity change for United Kingdom smart thermostat brands in September 2026?
2 changes

In September 2026, Hive gained share of searches among smart thermostat brands in the United Kingdom, from 67.2% to 69.4%.

Estimated monthly branded searches for Honeywell Home in the United Kingdom fell 65.5% over 12 measured months, from 2.9K to 1K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Hive’s and Honeywell Home’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hive
2 branded search terms
- hive heating
- hive thermostat
Honeywell Home
1 branded search term
- honeywell evohome
Other head-to-heads among smart thermostat brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.