Brandwave

How popular isElectrolux?

In September 2026, people searched for Electrolux by name about 1,600 times in the United Kingdom, a 15.8% decrease from the previous year. These searches made up 1.8% of all United Kingdom dishwasher brand searches, placing Electrolux 12th out of 14 brands. When we asked both ChatGPT and Google AI Overviews about dishwasher brands, Electrolux did not appear in any of the answers.

Search and AI answers in September 2026

Electrolux is the 12th most searched of 14 competitors and not listed in any AI answer.

  1. BoschShare of searches 31.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. BekoShare of searches 11.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. MieleShare of searches 11.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. HotpointShare of searches 7.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. ElectroluxShare of searches 1.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+9 more

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Top dishwasher brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Electrolux did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Beko2nd
  3. Miele3rd
  4. Indesit4th
  5. Neff5th
  6. Hisense6th
  7. AEG7th
  8. +4 more
  9. Zanussi–
  10. Electrolux–
  11. Haier–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Beko5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Miele4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Neff2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hisense1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AEG1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Indesit1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Smeg1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LG1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Electrolux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about dishwasher brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 26, 2026.

Which dishwasher brands compete with Electrolux?

Electrolux against dishwasher brands in the United Kingdom, by month

Share of searches by month for Bosch, Beko, Miele, Hotpoint, Hisense, Neff, AEG, Indesit, Samsung, Zanussi, Smeg, Electrolux. The figures are in the table below the chart.

View monthly share of searches table
MonthBoschBekoMieleHotpointHisenseNeffAEGIndesitSamsungZanussiSmegElectroluxHaierLG
Oct 202526.9%14.7%9.8%8%5.4%6.5%5.4%5.4%5.4%4.4%3.6%1.9%1.3%1.6%
Nov 202529.5%13.2%10.8%8.8%5.9%5.9%4.8%3.9%5.9%3.2%3.2%1.7%1.4%1.7%
Dec 202527.8%15.2%10.2%8.3%5.5%6.8%4.5%4.5%5.5%3.7%3%2%1.3%1.6%
Jan 202631.3%11.4%9.3%7.6%6.2%6.2%6.2%4.2%5.1%4.2%3.4%1.8%1.2%1.8%
Feb 202630.6%11.2%9.1%7.4%6.1%7.4%6.1%5%5%4.1%3.3%1.8%1.1%1.8%
Mar 202629.8%10.9%10.9%8.9%4.8%7.3%5.9%4.8%4.8%4%3.2%1.8%1.1%1.8%
Apr 202631.5%11.5%11.5%7.7%5.1%6.3%5.1%5.1%4.2%4.2%2.8%1.9%1.5%1.5%
May 202628.2%12.6%12.6%8.4%5.6%6.9%5.6%4.6%4.6%3.7%2.4%2%1.3%1.7%
Jun 202630%11%11%8.9%6%7.3%4.9%4.9%4.9%3.9%2.6%2.2%1.2%1.4%
Jul 202630%11%11%8.9%6%7.3%4.9%4.9%4.9%3.9%2.6%2.2%1.2%1.4%
Aug 202631.1%11.4%11.4%7.6%6.2%6.2%5%5%4.1%4.1%2.8%2.2%1.5%1.5%
Sep 202631.2%11.4%11.4%7.6%6.2%6.2%5.1%5.1%4.1%4.1%2.8%1.8%1.5%1.5%

  1. 1.Bosch

    31.2%

    Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Beko

    11.4%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Miele

    11.4%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Hotpoint

    7.6%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Hisense

    6.2%

    Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Neff

    6.2%

    Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.AEG

    5.1%

    Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Indesit

    5.1%

    Held 8th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Samsung

    4.1%

    Held 9th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Zanussi

    4.1%

    Held 10th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.Smeg

    2.8%

    Held 11th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  12. 12.Electrolux

    1.8%

    Held 12th. 1.6K estimated branded searches, -15.8% vs prior month. Share -0.3 points.

  13. 13.Haier

    1.5%

    Held 13th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  14. 14.LG

    1.5%

    Held 14th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Electrolux and its closest rivals

Every comparison with Electrolux

13 comparisons

How has branded search demand for Electrolux changed in the United Kingdom over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Electrolux in the United Kingdom fell from 1.9K to 1.6K.
  • Across the 12 months ending September 2026, Electrolux’s share of searches among dishwasher brands in the United Kingdom held steady, from 1.9% to 1.8%.

How did search popularity change for United Kingdom dishwasher brands in September 2026?

6 changes

  1. Estimated monthly branded searches for Samsung in the United Kingdom fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026.

  2. Estimated monthly branded searches for Smeg in the United Kingdom fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

  3. Estimated monthly branded searches for Beko in the United Kingdom fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026.

  4. Estimated monthly branded searches for LG in the United Kingdom fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

  5. Estimated monthly branded searches for AEG in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  6. Estimated monthly branded searches for Hotpoint in the United Kingdom fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

How are Electrolux’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Electrolux’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • electrolux dishwasher

Do you work for Electrolux? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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