Brandwave

Tauranga renovation builders in New Zealand:Which brands are most popular in search?

In August 2026, Refresh Renovations was the most searched among tauranga renovation builders in New Zealand, with an estimated 40 branded searches and 44.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. Refresh Renovations44.4%
  2. Smith & Sons33.3%
  3. Bespoke Construct22.2%

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Share of SearchLeaderboard

Compare Tauranga renovation builders using branded searches made in Tauranga. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among tauranga renovation builders in New Zealand, by month

Share of Search by month for Refresh Renovations, Smith & Sons, Bespoke Construct. The figures are in the table below the chart.

View monthly share of search table
MonthRefresh RenovationsSmith & SonsBespoke Construct
Oct 202560%20%20%
Nov 202555.6%33.3%11.1%
Dec 202533.3%33.3%33.3%
Jan 202655.6%22.2%22.2%
Feb 202642.9%28.6%28.6%
Mar 202644.4%33.3%22.2%
Apr 202650%25%25%
May 202637.5%37.5%25%
Jun 202628.6%42.9%28.6%
Jul 202628.6%42.9%28.6%
Aug 202644.4%33.3%22.2%
Sep 2026———

This month’s ranking, August 2026

  1. moved from 3rd to 1st · 40 estimated branded searches · +100% vs prior month · +15.9 points

  2. moved from 1st to 2nd · 30 estimated branded searches · 0% vs prior month · -9.5 points

  3. moved from 2nd to 3rd · 20 estimated branded searches · 0% vs prior month · -6.3 points

Compare search popularity between leading brands

Which brand is most popular in search among tauranga renovation builders in New Zealand?

In August 2026, Refresh Renovations was the most searched among tauranga renovation builders in New Zealand, with an estimated 40 branded searches and 44.4% estimated Share of Search within this set. Smith & Sons is in 2nd place, 11.1 percentage points behind at 33.3% Share of Search.

New Zealand tauranga renovation builders, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Refresh Renovations60% → 44.4%60%Oct 202528.6%Jun 20261st
Smith & Sons20% → 33.3%42.9%Jun 202620%Oct 20253rd → 2nd
Bespoke Construct20% → 22.2%33.3%Dec 202511.1%Nov 20252nd → 3rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among tauranga renovation builders in New Zealand decreased from 60% to 44.4%.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among tauranga renovation builders in New Zealand increased from 20% to 33.3%.
  • Across the 11 months ending August 2026, Bespoke Construct’s estimated Share of Search among tauranga renovation builders in New Zealand increased from 20% to 22.2%.
  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among tauranga renovation builders in New Zealand peaked at 60% in October 2025 and was lowest at 28.6% in June 2026.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among tauranga renovation builders in New Zealand peaked at 42.9% in June 2026 and was lowest at 20% in October 2025.
  • Across the 11 months ending August 2026, Bespoke Construct’s estimated Share of Search among tauranga renovation builders in New Zealand peaked at 33.3% in December 2025 and was lowest at 11.1% in November 2025.
  • Across the 11 months ending August 2026, Smith & Sons rose from 3rd to 2nd among tauranga renovation builders in New Zealand.
  • Across the 11 months ending August 2026, Bespoke Construct fell from 2nd to 3rd among tauranga renovation builders in New Zealand.

How did search popularity change for New Zealand tauranga renovation builders in August 2026?

  1. In August 2026, Refresh Renovations overtook Bespoke Construct to take the highest estimated Share of Search among tauranga renovation builders in New Zealand, at 44.4%.

  2. In August 2026, Smith & Sons lost estimated Share of Search among tauranga renovation builders in New Zealand, from 42.9% to 33.3%.

  3. In August 2026, Bespoke Construct lost estimated Share of Search among tauranga renovation builders in New Zealand, from 28.6% to 22.2%.

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