Bespoke Construct vs Refresh Renovations:Which is more popular by branded search in New Zealand?
In August 2026, Refresh Renovations had more branded searches than Bespoke Construct among tauranga renovation builders in New Zealand. Refresh Renovations was estimated to have 1.1K branded searches compared to Bespoke Construct’s 20, and held a 68.5% Share of Search versus Bespoke Construct’s 1.2%.
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Which is more popular in search, Bespoke Construct or Refresh Renovations?
Compare Tauranga renovation builders using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Refresh Renovations, Bespoke Construct. The figures are in the table below the chart.
View monthly share of search table
| Month | Refresh Renovations | Smith & Sons | Bespoke Construct |
|---|---|---|---|
| Oct 2025 | 73.9% | 24.4% | 1.7% |
| Nov 2025 | 73.4% | 25.3% | 1.3% |
| Dec 2025 | 65.5% | 32.8% | 1.7% |
| Jan 2026 | 69.8% | 29% | 1.2% |
| Feb 2026 | 66.8% | 32.1% | 1.1% |
| Mar 2026 | 67.7% | 30.8% | 1.5% |
| Apr 2026 | 69.8% | 29% | 1.2% |
| May 2026 | 72.8% | 26.2% | 1% |
| Jun 2026 | 71.5% | 27.3% | 1.2% |
| Jul 2026 | 70.8% | 28% | 1.2% |
| Aug 2026 | 68.5% | 30.4% | 1.2% |
| Sep 2026 | — | — | — |
How has the Bespoke Construct and Refresh Renovations comparison changed over the last 12 months?
3 findings
- Refresh Renovations was ahead of Bespoke Construct in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Bespoke Construct’s estimated Share of Search among tauranga renovation builders in New Zealand moved from 1.7% to 1.2%, and its estimated monthly branded searches moved from 30 to 20.
- Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among tauranga renovation builders in New Zealand moved from 73.9% to 68.5%, and its estimated monthly branded searches moved from 1.3K to 1.1K.
How did search popularity change for New Zealand tauranga renovation builders in August 2026?
2 changes
In August 2026, Refresh Renovations lost estimated Share of Search among tauranga renovation builders in New Zealand, from 70.8% to 68.5%.
Estimated monthly branded searches for Bespoke Construct in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Bespoke Construct’s and Refresh Renovations’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bespoke Construct
2 branded search terms
- bespoke construct
- bespoke construct tauranga
Refresh Renovations
14 branded search terms
- refresh renovations
- refresh renovations auckland
- refresh renovations christchurch
- refresh renovations dunedin
- refresh renovations franklin
- refresh renovations hawkes bay
- refresh renovations manawatu
- refresh renovations nelson
- refresh renovations north shore
- refresh renovations rodney
- refresh renovations tauranga
- refresh renovations waikato
- refresh renovations wellington
- refreshrenovations
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.