Tauranga renovation builders in New Zealand:Which brands are most popular in search?
In August 2026, Refresh Renovations was the most searched among tauranga renovation builders in New Zealand, with an estimated 1.1K branded searches and 68.5% estimated Share of Search within this set.
Refresh Renovations68.5%
Smith & Sons30.4%
Bespoke Construct1.2%
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Share of SearchLeaderboard
Compare Tauranga renovation builders using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Refresh Renovations, Smith & Sons. The figures are in the table below the chart.
View monthly share of search table
| Month | Refresh Renovations | Smith & Sons | Bespoke Construct |
|---|---|---|---|
| Oct 2025 | 73.9% | 24.4% | 1.7% |
| Nov 2025 | 73.4% | 25.3% | 1.3% |
| Dec 2025 | 65.5% | 32.8% | 1.7% |
| Jan 2026 | 69.8% | 29% | 1.2% |
| Feb 2026 | 66.8% | 32.1% | 1.1% |
| Mar 2026 | 67.7% | 30.8% | 1.5% |
| Apr 2026 | 69.8% | 29% | 1.2% |
| May 2026 | 72.8% | 26.2% | 1% |
| Jun 2026 | 71.5% | 27.3% | 1.2% |
| Jul 2026 | 70.8% | 28% | 1.2% |
| Aug 2026 | 68.5% | 30.4% | 1.2% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.5% | 1.1K | -3.4% | -2.4 points | |
| 2, held 2nd | 30.4% | 510 | +8.5% | +2.4 points | |
| 3, held 3rd | 1.2% | 20 | 0% | 0 points |
68.5%
held 1st · 1.1K estimated branded searches · -3.4% vs prior month · -2.4 points
30.4%
held 2nd · 510 estimated branded searches · +8.5% vs prior month · +2.4 points
1.2%
held 3rd · 20 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among tauranga renovation builders in New Zealand?
3 brands
In August 2026, Refresh Renovations was the most searched among tauranga renovation builders in New Zealand, with an estimated 1.1K branded searches and 68.5% estimated Share of Search within this set. Smith & Sons is in 2nd place, 38.1 percentage points behind at 30.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 73.9% → 68.5% | 73.9%Oct 2025 | 65.5%Dec 2025 | 1st | |
| 24.4% → 30.4% | 32.8%Dec 2025 | 24.4%Oct 2025 | 2nd | |
| 1.7% → 1.2% | 1.7%Dec 2025 | 1%May 2026 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among tauranga renovation builders in New Zealand decreased from 73.9% to 68.5%.
- Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among tauranga renovation builders in New Zealand increased from 24.4% to 30.4%.
- Across the 11 months ending August 2026, Bespoke Construct’s estimated Share of Search among tauranga renovation builders in New Zealand decreased from 1.7% to 1.2%.
- Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among tauranga renovation builders in New Zealand peaked at 73.9% in October 2025 and was lowest at 65.5% in December 2025.
- Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among tauranga renovation builders in New Zealand peaked at 32.8% in December 2025 and was lowest at 24.4% in October 2025.
How did search popularity change for New Zealand tauranga renovation builders in August 2026?
3 changes

In August 2026, Smith & Sons gained estimated Share of Search among tauranga renovation builders in New Zealand, from 28% to 30.4%.

In August 2026, Refresh Renovations lost estimated Share of Search among tauranga renovation builders in New Zealand, from 70.8% to 68.5%.

Estimated monthly branded searches for Bespoke Construct in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

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