Tauranga optometrists in New Zealand:Which brands are most popular in search?
In August 2026, Bay Eye Care was the most searched among tauranga optometrists in New Zealand, with an estimated 260 branded searches and 74.3% estimated Share of Search within this set.
Bay Eye Care74.3%
Paterson Burn25.7%
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Share of SearchLeaderboard
Compare Tauranga optometrists using branded searches made in Tauranga. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bay Eye Care, Paterson Burn. The figures are in the table below the chart.
View monthly share of search table
| Month | Bay Eye Care | Paterson Burn |
|---|---|---|
| Oct 2025 | 77.5% | 22.5% |
| Nov 2025 | 78.4% | 21.6% |
| Dec 2025 | 76.7% | 23.3% |
| Jan 2026 | 68.9% | 31.1% |
| Feb 2026 | 72.5% | 27.5% |
| Mar 2026 | 74.2% | 25.8% |
| Apr 2026 | 75% | 25% |
| May 2026 | 73.7% | 26.3% |
| Jun 2026 | 78.6% | 21.4% |
| Jul 2026 | 76.7% | 23.3% |
| Aug 2026 | 74.3% | 25.7% |
| Sep 2026 | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 74.3% | 260 | -21.2% | -2.5 points | |
| 2, held 2nd | 25.7% | 90 | -10% | +2.5 points |
74.3%
held 1st · 260 estimated branded searches · -21.2% vs prior month · -2.5 points
25.7%
held 2nd · 90 estimated branded searches · -10% vs prior month · +2.5 points
Compare search popularity between leading brands
Which brand is most popular in search among tauranga optometrists in New Zealand?
2 brands
In August 2026, Bay Eye Care was the most searched among tauranga optometrists in New Zealand, with an estimated 260 branded searches and 74.3% estimated Share of Search within this set. Paterson Burn is in 2nd place, 48.6 percentage points behind at 25.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Bay Eye Care | 77.5% → 74.3% | 78.6%Jun 2026 | 68.9%Jan 2026 | 1st |
| Paterson Burn | 22.5% → 25.7% | 31.1%Jan 2026 | 21.4%Jun 2026 | 2nd |
Each finding as a sentence
- Across the 11 months ending August 2026, Bay Eye Care’s estimated Share of Search among tauranga optometrists in New Zealand decreased from 77.5% to 74.3%.
- Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among tauranga optometrists in New Zealand increased from 22.5% to 25.7%.
- Across the 11 months ending August 2026, Bay Eye Care’s estimated Share of Search among tauranga optometrists in New Zealand peaked at 78.6% in June 2026 and was lowest at 68.9% in January 2026.
- Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among tauranga optometrists in New Zealand peaked at 31.1% in January 2026 and was lowest at 21.4% in June 2026.
How did search popularity change for New Zealand tauranga optometrists in August 2026?
2 changes
In August 2026, Paterson Burn gained estimated Share of Search among tauranga optometrists in New Zealand, from 23.3% to 25.7%.
In August 2026, Bay Eye Care lost estimated Share of Search among tauranga optometrists in New Zealand, from 76.7% to 74.3%.
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