Brandwave

Tauranga mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, NZHL was the most searched among tauranga mortgage advisers in New Zealand, with an estimated 180 branded searches and 81.8% estimated Share of Search within this set.

Share of Search, August 2026
  1. NZHL81.8%
  2. Global Finance13.6%
  3. Mortgage IQ4.5%
  4. Move In Mortgages0%

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Share of SearchLeaderboard

Compare Tauranga mortgage advisers using branded searches made in Tauranga. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among tauranga mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Global Finance, Mortgage IQ. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLGlobal FinanceMortgage IQMove In Mortgages
Oct 202583.9%12.9%3.2%0%
Nov 202588.6%8.6%2.9%0%
Dec 202581.5%14.8%3.7%0%
Jan 202682.4%11.8%2.9%2.9%
Feb 202685.3%8.8%2.9%2.9%
Mar 202680%13.3%3.3%3.3%
Apr 202682.1%10.7%3.6%3.6%
May 202678.1%15.6%3.1%3.1%
Jun 202678.6%14.3%3.6%3.6%
Jul 202684%12%4%0%
Aug 202681.8%13.6%4.5%0%
Sep 2026————

This month’s ranking, August 2026

  1. 1.NZHL

    81.8%

    held 1st · 180 estimated branded searches · -14.3% vs prior month · -2.2 points

  2. held 2nd · 30 estimated branded searches · 0% vs prior month · +1.6 points

  3. held 3rd · 10 estimated branded searches · 0% vs prior month · +0.5 points

  4. held 4th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among tauranga mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among tauranga mortgage advisers in New Zealand, with an estimated 180 branded searches and 81.8% estimated Share of Search within this set. Global Finance is in 2nd place, 68.2 percentage points behind at 13.6% Share of Search.

New Zealand tauranga mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
NZHL83.9% → 81.8%88.6%Nov 202578.1%May 20261st
Global Finance12.9% → 13.6%15.6%May 20268.6%Nov 20252nd
Mortgage IQ3.2% → 4.5%4.5%Aug 20262.9%Nov 20253rd
Move In Mortgages0%3.6%Apr 20260%Oct 20254th

Each finding as a sentence

  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among tauranga mortgage advisers in New Zealand decreased from 83.9% to 81.8%.
  • Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among tauranga mortgage advisers in New Zealand increased from 12.9% to 13.6%.
  • Across the 11 months ending August 2026, Mortgage IQ’s estimated Share of Search among tauranga mortgage advisers in New Zealand increased from 3.2% to 4.5%.
  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among tauranga mortgage advisers in New Zealand peaked at 88.6% in November 2025 and was lowest at 78.1% in May 2026.
  • Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among tauranga mortgage advisers in New Zealand peaked at 15.6% in May 2026 and was lowest at 8.6% in November 2025.
  • Across the 11 months ending August 2026, Mortgage IQ’s estimated Share of Search among tauranga mortgage advisers in New Zealand peaked at 4.5% in August 2026 and was lowest at 2.9% in November 2025.
  • Across the 11 months ending August 2026, Move In Mortgages’ estimated Share of Search among tauranga mortgage advisers in New Zealand peaked at 3.6% in April 2026 and was lowest at 0% in October 2025.
  • Across the 11 months ending August 2026, Move In Mortgages held steady: its estimated Share of Search among tauranga mortgage advisers in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand tauranga mortgage advisers in August 2026?

  1. In August 2026, Global Finance gained estimated Share of Search among tauranga mortgage advisers in New Zealand, from 12% to 13.6%.

  2. In August 2026, Mortgage IQ gained estimated Share of Search among tauranga mortgage advisers in New Zealand, from 4% to 4.5%.

  3. In August 2026, NZHL lost estimated Share of Search among tauranga mortgage advisers in New Zealand, from 84% to 81.8%.

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