Brandwave

Palmerston north electrical contractors in New Zealand:Which brands are most popular in search?

In August 2026, McNae Group was the most searched among palmerston north electrical contractors in New Zealand, with an estimated 150 branded searches and 37.5% estimated Share of Search within this set.

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Share of SearchLeaderboard

Compare Palmerston North electrical contractors using branded searches made in Palmerston North. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among palmerston north electrical contractors in New Zealand, by month

Share of Search by month for McNae Group, John Leader Electrical, Linc Electrical, SES Electrical, TKR Electrical. The figures are in the table below the chart.

View monthly share of search table
MonthMcNae GroupJohn Leader ElectricalLinc ElectricalSES ElectricalTKR Electrical
Oct 202520%28.6%22.9%17.1%11.4%
Nov 202525%27.8%27.8%8.3%11.1%
Dec 202515.4%30.8%23.1%15.4%15.4%
Jan 202623.3%30%26.7%10%10%
Feb 202628.1%28.1%21.9%9.4%12.5%
Mar 202635.3%31.4%13.7%7.8%11.8%
Apr 202631.7%22%19.5%14.6%12.2%
May 202629.4%23.5%20.6%14.7%11.8%
Jun 202635.7%19%19%19%7.1%
Jul 202623.8%28.6%21.4%19%7.1%
Aug 202637.5%20%20%15%7.5%
Sep 2026—————

This month’s ranking, August 2026

  1. moved from 2nd to 1st · 150 estimated branded searches · +50% vs prior month · +13.7 points

  2. moved from 1st to 2nd · 80 estimated branded searches · -33.3% vs prior month · -8.6 points

  3. held 3rd · 80 estimated branded searches · -11.1% vs prior month · -1.4 points

  4. held 4th · 60 estimated branded searches · -25% vs prior month · -4 points

  5. held 5th · 30 estimated branded searches · 0% vs prior month · +0.4 points

Compare search popularity between leading brands

Which brand is most popular in search among palmerston north electrical contractors in New Zealand?

In August 2026, McNae Group was the most searched among palmerston north electrical contractors in New Zealand, with an estimated 150 branded searches and 37.5% estimated Share of Search within this set. John Leader Electrical is in 2nd place, 17.5 percentage points behind at 20% Share of Search.

New Zealand palmerston north electrical contractors, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
McNae Group20% → 37.5%37.5%Aug 202615.4%Dec 20253rd → 1st
John Leader Electrical28.6% → 20%31.4%Mar 202619%Jun 20261st → 2nd
Linc Electrical22.9% → 20%27.8%Nov 202513.7%Mar 20262nd → 3rd
SES Electrical17.1% → 15%19%Jun 20267.8%Mar 20264th
TKR Electrical11.4% → 7.5%15.4%Dec 20257.1%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, McNae Group’s estimated Share of Search among palmerston north electrical contractors in New Zealand increased from 20% to 37.5%.
  • Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 28.6% to 20%.
  • Across the 11 months ending August 2026, Linc Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 22.9% to 20%.
  • Across the 11 months ending August 2026, SES Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 17.1% to 15%.
  • Across the 11 months ending August 2026, TKR Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand decreased from 11.4% to 7.5%.
  • Across the 11 months ending August 2026, McNae Group’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 37.5% in August 2026 and was lowest at 15.4% in December 2025.
  • Across the 11 months ending August 2026, John Leader Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 31.4% in March 2026 and was lowest at 19% in June 2026.
  • Across the 11 months ending August 2026, Linc Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 27.8% in November 2025 and was lowest at 13.7% in March 2026.
  • Across the 11 months ending August 2026, SES Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 19% in June 2026 and was lowest at 7.8% in March 2026.
  • Across the 11 months ending August 2026, TKR Electrical’s estimated Share of Search among palmerston north electrical contractors in New Zealand peaked at 15.4% in December 2025 and was lowest at 7.1% in June 2026.
  • Across the 11 months ending August 2026, McNae Group rose from 3rd to 1st among palmerston north electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, John Leader Electrical fell from 1st to 2nd among palmerston north electrical contractors in New Zealand.
  • Across the 11 months ending August 2026, Linc Electrical fell from 2nd to 3rd among palmerston north electrical contractors in New Zealand.

How did search popularity change for New Zealand palmerston north electrical contractors in August 2026?

  1. In August 2026, McNae Group overtook John Leader Electrical to take the highest estimated Share of Search among palmerston north electrical contractors in New Zealand, at 37.5%.

  2. In August 2026, John Leader Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 28.6% to 20%.

  3. In August 2026, SES Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 19% to 15%.

  4. In August 2026, Linc Electrical lost estimated Share of Search among palmerston north electrical contractors in New Zealand, from 21.4% to 20%.

  5. Estimated monthly branded searches for TKR Electrical in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.

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