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Auckland pilates studios in New Zealand:Which brands are most popular in search?

In August 2026, Reform Fitness was the most searched among auckland pilates studios in New Zealand, with an estimated 11.7K branded searches and 77.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. Reform Fitness77.4%
  2. SO Fitness8.2%
  3. Aligne Studio4.9%
  4. Always Pilates4.1%
  5. Studio Pilates International3.4%
  6. KX Pilates1.4%
  7. Peak Pilates & Physiotherapy0.53%

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Share of SearchLeaderboard

Compare Auckland Pilates studios using branded searches made in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among auckland pilates studios in New Zealand, by month

Share of Search by month for Reform Fitness, SO Fitness, Aligne Studio, Always Pilates, Studio Pilates International. The figures are in the table below the chart.

View monthly share of search table
MonthReform FitnessSO FitnessAligne StudioAlways PilatesStudio Pilates InternationalKX PilatesPeak Pilates & Physiotherapy
Oct 202582.6%8.6%0.4%4.3%3.3%0.51%0.34%
Nov 202583%8.9%0.36%3.7%3.4%0.3%0.3%
Dec 202583%8.5%0.3%3.8%3.4%0.68%0.38%
Jan 202682.7%9.5%0.33%3.4%3.4%0.49%0.16%
Feb 202679.9%11.3%0.32%3.9%3.7%0.57%0.32%
Mar 202681%10%0.86%4.3%2.7%0.69%0.46%
Apr 202678.1%8.9%3.7%3.1%3.7%2.1%0.43%
May 202672.6%8.5%5.4%4.5%4.1%4.5%0.47%
Jun 202676.4%9.2%4.5%3.8%3.2%2.4%0.56%
Jul 202675.8%10.1%4.3%3.4%3.8%2.3%0.34%
Aug 202677.4%8.2%4.9%4.1%3.4%1.4%0.53%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Reform Fitness

    77.4%

    held 1st · 11.7K estimated branded searches · +6.2% vs prior month · +1.7 points

  2. 2.SO Fitness

    8.2%

    held 2nd · 1.3K estimated branded searches · -15% vs prior month · -1.8 points

  3. 3.Aligne Studio

    4.9%

    held 3rd · 740 estimated branded searches · +19.4% vs prior month · +0.6 points

  4. 4.Always Pilates

    4.1%

    moved from 5th to 4th · 620 estimated branded searches · +24% vs prior month · +0.7 points

  5. 5.Studio Pilates International

    3.4%

    moved from 4th to 5th · 520 estimated branded searches · -7.1% vs prior month · -0.4 points

  6. 6.KX Pilates

    1.4%

    held 6th · 210 estimated branded searches · -36.4% vs prior month · -0.9 points

  7. 7.Peak Pilates & Physiotherapy

    0.53%

    held 7th · 80 estimated branded searches · +60% vs prior month · +0.2 points

Compare search popularity between leading brands

Which brand is most popular in search among auckland pilates studios in New Zealand?

In August 2026, Reform Fitness was the most searched among auckland pilates studios in New Zealand, with an estimated 11.7K branded searches and 77.4% estimated Share of Search within this set. SO Fitness is in 2nd place, 69.2 percentage points behind at 8.2% Share of Search.

New Zealand auckland pilates studios, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Reform Fitness82.6% → 77.4%83%Nov 202572.6%May 20261st
SO Fitness8.6% → 8.2%11.3%Feb 20268.2%Aug 20262nd
Aligne Studio0.4% → 4.9%5.4%May 20260.3%Dec 20256th → 3rd
Always Pilates4.3% → 4.1%4.5%May 20263.1%Apr 20263rd → 4th
Studio Pilates International3.3% → 3.4%4.1%May 20262.7%Mar 20264th → 5th
KX Pilates0.51% → 1.4%4.5%May 20260.3%Nov 20255th → 6th
Peak Pilates & Physiotherapy0.34% → 0.53%0.56%Jun 20260.16%Jan 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among auckland pilates studios in New Zealand decreased from 82.6% to 77.4%.
  • Across the 11 months ending August 2026, Aligne Studio’s estimated Share of Search among auckland pilates studios in New Zealand increased from 0.4% to 4.9%.
  • Across the 11 months ending August 2026, KX Pilates’ estimated Share of Search among auckland pilates studios in New Zealand increased from 0.51% to 1.4%.
  • Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among auckland pilates studios in New Zealand peaked at 83% in November 2025 and was lowest at 72.6% in May 2026.
  • Across the 11 months ending August 2026, SO Fitness’ estimated Share of Search among auckland pilates studios in New Zealand peaked at 11.3% in February 2026 and was lowest at 8.2% in August 2026.
  • Across the 11 months ending August 2026, Aligne Studio’s estimated Share of Search among auckland pilates studios in New Zealand peaked at 5.4% in May 2026 and was lowest at 0.3% in December 2025.
  • Across the 11 months ending August 2026, Always Pilates’ estimated Share of Search among auckland pilates studios in New Zealand peaked at 4.5% in May 2026 and was lowest at 3.1% in April 2026.
  • Across the 11 months ending August 2026, Studio Pilates International’s estimated Share of Search among auckland pilates studios in New Zealand peaked at 4.1% in May 2026 and was lowest at 2.7% in March 2026.
  • Across the 11 months ending August 2026, KX Pilates’ estimated Share of Search among auckland pilates studios in New Zealand peaked at 4.5% in May 2026 and was lowest at 0.3% in November 2025.
  • Across the 11 months ending August 2026, Aligne Studio rose from 6th to 3rd among auckland pilates studios in New Zealand.
  • Across the 11 months ending August 2026, Always Pilates fell from 3rd to 4th among auckland pilates studios in New Zealand.
  • Across the 11 months ending August 2026, Studio Pilates International fell from 4th to 5th among auckland pilates studios in New Zealand.
  • Across the 11 months ending August 2026, KX Pilates fell from 5th to 6th among auckland pilates studios in New Zealand.
  • Across the 11 months ending August 2026, SO Fitness and Peak Pilates & Physiotherapy held steady: their estimated Share of Search among auckland pilates studios in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand auckland pilates studios in August 2026?

  1. In August 2026, Always Pilates overtook Studio Pilates International to rank 4th among auckland pilates studios in New Zealand, at 4.1%.

  2. In August 2026, Reform Fitness gained estimated Share of Search among auckland pilates studios in New Zealand, from 75.8% to 77.4%.

  3. In August 2026, Aligne Studio gained estimated Share of Search among auckland pilates studios in New Zealand, from 4.3% to 4.9%.

  4. In August 2026, SO Fitness lost estimated Share of Search among auckland pilates studios in New Zealand, from 10.1% to 8.2%.

  5. In August 2026, KX Pilates lost estimated Share of Search among auckland pilates studios in New Zealand, from 2.3% to 1.4%.

  6. Estimated monthly branded searches for Peak Pilates & Physiotherapy in New Zealand rose 33.3% over 11 measured months, from 60 to 80 in August 2026.

  7. Estimated monthly branded searches for Studio Pilates International in New Zealand fell 11.9% over 11 measured months, from 590 to 520 in August 2026.

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