Anker vs Belkin:Which is more popular?
In September 2026, Belkin had more branded searches than Anker among phone accessory brands in New Zealand. Belkin had about 4,320 branded searches, while Anker had 3,610. Belkin made up 30.3% of all phone accessory brand searches we track, and Anker accounted for 25.3%. When we asked ChatGPT and Google AI Overviews about phone accessory brands, Belkin appeared in four of the five answers and Anker in three. Anker was mentioned before Belkin in three out of four answers that named either.
Who do people search for more?
Belkin, about 20% more searches than Anker
Who does AI mention more?
Belkin, mentioned in 4 of 5 answers, Anker in 3
Who does AI recommend more?
Anker, named ahead of Belkin in 3 of 4 answers
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Top phone accessory brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Belkin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Anker was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Anker was listed before Belkin in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OtterBox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Spigen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Belkin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Anker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cygnett2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
UGREEN1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
mophie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about phone accessory brands
5 answers
Asked ChatGPT
“Which phone accessory brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best phone accessory brands in New Zealand?”
Asked ChatGPT
“What's the best phone accessory brand in New Zealand for everyday use?”
Searched Google, AI Overview
“best phone accessories”
Searched Google, AI Overview
“phone case brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Anker or Belkin more popular in search?
This chart shows how often people search Google for Anker and Belkin by name. Each line represents a brand's share of searches for all seven phone accessory brands we track, month by month, from searches in New Zealand.
Share of searches by month for Belkin, Anker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Belkin | Anker | OtterBox | UGREEN | Spigen | Cygnett | mophie |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 20.1% | 21.8% | 8.6% | 7.2% | 6.8% | 6% |
| Nov 2025 | 31.8% | 20.9% | 19.1% | 8.6% | 6.3% | 6.9% | 6.3% |
| Dec 2025 | 36.9% | 17% | 17.4% | 8% | 5.7% | 8.6% | 6.3% |
| Jan 2026 | 31.7% | 21.4% | 17% | 9.3% | 6.5% | 8.3% | 5.8% |
| Feb 2026 | 29.2% | 26.4% | 16.1% | 8.9% | 6.4% | 8% | 5% |
| Mar 2026 | 24.6% | 32.1% | 17.8% | 9.3% | 5.5% | 6.1% | 4.6% |
| Apr 2026 | 29.7% | 27.6% | 14.1% | 9.3% | 5.4% | 7.9% | 6.1% |
| May 2026 | 31.8% | 22.2% | 16.9% | 11.2% | 5.2% | 7% | 5.7% |
| Jun 2026 | 32.1% | 23.1% | 17% | 10.2% | 5.2% | 7% | 5.3% |
| Jul 2026 | 30.3% | 27.4% | 15.5% | 10.5% | 4.5% | 6.6% | 5.3% |
| Aug 2026 | 31.2% | 26.1% | 14.3% | 12% | 4.3% | 6.8% | 5.4% |
| Sep 2026 | 30.3% | 25.3% | 16.5% | 9.6% | 7% | 6.4% | 5% |
How has the Anker and Belkin comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Anker took it in March 2026, Belkin took it in April 2026.
- Across the 12 months ending September 2026, Anker’s share of searches among phone accessory brands in New Zealand moved from 20.1% to 25.3%, and its estimated monthly branded searches moved from 2.5K to 3.6K.
- Across the 12 months ending September 2026, Belkin’s share of searches among phone accessory brands in New Zealand moved from 29.6% to 30.3%, and its estimated monthly branded searches moved from 3.6K to 4.3K.
How did search popularity change for New Zealand phone accessory brands in September 2026?
2 changes
In September 2026, Belkin lost share of searches among phone accessory brands in New Zealand, from 31.2% to 30.3%.
In September 2026, Anker lost share of searches among phone accessory brands in New Zealand, from 26.1% to 25.3%.
How are branded searches counted?
27 search terms
Brandwave collects information about searches that people make online using Anker’s and Belkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Anker
10 branded search terms
- anker
- anker cable
- anker case
- anker charger
- anker nano
- anker nebula
- anker power bank
- anker power station
- anker powerbank
- anker wireless charger
Belkin
17 branded search terms
- belkin
- belkin boostcharge
- belkin boostcharge pro
- belkin cable
- belkin car chargers
- belkin case
- belkin charger
- belkin earbuds
- belkin headphones
- belkin magsafe chargers
- belkin power bank
- belkin powerbank
- belkin powerbank 20k
- belkin powerboard
- belkin qi
- belkin soundform
- belkin surge protector
Other head-to-heads among phone accessory brands
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