The Cutting Edge Hair Studio vs Vibe Hair Dezine:Which is more popular?
In September 2026, The Cutting Edge Hair Studio had more branded searches than Vibe Hair Dezine among New Plymouth hair salons in New Zealand. The Cutting Edge Hair Studio had about 70 branded searches, while Vibe Hair Dezine had 30. The Cutting Edge Hair Studio made up 8% of all New Plymouth hair salon searches we track, and Vibe Hair Dezine accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about New Plymouth hair salons, Vibe Hair Dezine appeared in two of the three answers and The Cutting Edge Hair Studio in none.
Who do people search for more?
The Cutting Edge Hair Studio, about 2 searches for every 1 for Vibe Hair Dezine
Who does AI mention more?
Vibe Hair Dezine, mentioned in 2 of 3 answers, The Cutting Edge Hair Studio in 0
Who does AI recommend more?
Vibe Hair Dezine, the only one of the two named
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Top New Plymouth hair salons in ChatGPT and Google AI Overviews
In three ChatGPT questions, Vibe Hair Dezine was mentioned in two out of three: in two of the three ChatGPT answers. The Cutting Edge Hair Studio did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Patterson's Salon3 of 3Named in 3 of 3 ChatGPT answers
- The Station Hair Company3 of 3Named in 3 of 3 ChatGPT answers
- Vibe Hair Dezine2 of 3Named in 2 of 3 ChatGPT answers
- Ash Hair & Beauty1 of 3Named in 1 of 3 ChatGPT answers
LOLA Hair Studio1 of 3Named in 1 of 3 ChatGPT answers
Vivo Hair0 of 3Named in 0 of 3 ChatGPT answers
Kess Hair & Beauty0 of 3Named in 0 of 3 ChatGPT answers
The Cutting Edge Hair Studio0 of 3Named in 0 of 3 ChatGPT answers
Be Ba Bo Hair Studio0 of 3Named in 0 of 3 ChatGPT answers
See every answer about New Plymouth hair salons
3 answers
Asked ChatGPT
“Which hair salon should I go to in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best hair salons in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best hair salon in New Plymouth, New Zealand for a haircut?”
Searched Google, AI Overview
“hair salon new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hair cut new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is The Cutting Edge Hair Studio or Vibe Hair Dezine more popular in search?
This chart shows how often people search Google for The Cutting Edge Hair Studio and Vibe Hair Dezine by name. Each line represents a brand's share of searches for all nine New Plymouth hair salons we track, month by month, from searches in New Zealand.
Share of searches by month for The Cutting Edge Hair Studio, Vibe Hair Dezine. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ash Hair & Beauty | LOLA Hair Studio | Vivo Hair | Kess Hair & Beauty | The Cutting Edge Hair Studio | Be Ba Bo Hair Studio | Patterson's Salon | The Station Hair Company | Vibe Hair Dezine |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.5% | 20.7% | 19.5% | 11.5% | 8% | 8% | 8% | 1.1% | 3.4% |
| Nov 2025 | 9.9% | 19.8% | 25.3% | 9.9% | 9.9% | 9.9% | 9.9% | 1.1% | 4.4% |
| Dec 2025 | 16.5% | 16.5% | 21.2% | 14.1% | 8.2% | 12.9% | 5.9% | 2.4% | 2.4% |
| Jan 2026 | 10.4% | 21.7% | 19.8% | 11.3% | 10.4% | 10.4% | 8.5% | 2.8% | 4.7% |
| Feb 2026 | 15.4% | 22% | 17.6% | 9.9% | 12.1% | 12.1% | 5.5% | 2.2% | 3.3% |
| Mar 2026 | 15.2% | 25% | 13% | 13% | 9.8% | 9.8% | 7.6% | 2.2% | 4.3% |
| Apr 2026 | 21.5% | 20.3% | 12.7% | 11.4% | 13.9% | 8.9% | 6.3% | 2.5% | 2.5% |
| May 2026 | 23.3% | 20% | 16.7% | 11.1% | 10% | 7.8% | 4.4% | 2.2% | 4.4% |
| Jun 2026 | 23.9% | 18.2% | 14.8% | 13.6% | 8% | 8% | 5.7% | 3.4% | 4.5% |
| Jul 2026 | 18.5% | 19.6% | 15.2% | 14.1% | 9.8% | 7.6% | 7.6% | 4.3% | 3.3% |
| Aug 2026 | 23.9% | 18.2% | 17% | 8% | 5.7% | 10.2% | 10.2% | 2.3% | 4.5% |
| Sep 2026 | 23.9% | 22.7% | 14.8% | 10.2% | 8% | 5.7% | 5.7% | 5.7% | 3.4% |
How has the The Cutting Edge Hair Studio and Vibe Hair Dezine comparison changed over the last 12 months?
3 findings
- The Cutting Edge Hair Studio was ahead of Vibe Hair Dezine in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, The Cutting Edge Hair Studio’s share of searches among New Plymouth hair salons in New Zealand held steady at 8%, and its estimated monthly branded searches held steady at 70.
- Across the 12 months ending September 2026, Vibe Hair Dezine’s share of searches among New Plymouth hair salons in New Zealand held steady at 3.4%, and its estimated monthly branded searches held steady at 30.
How did search popularity change for New Zealand New Plymouth hair salons in September 2026?
3 changes
In September 2026, The Station Hair Company overtook Vibe Hair Dezine to rank 8th among New Plymouth hair salons in New Zealand, with 5.7% of the searches.

In September 2026, The Cutting Edge Hair Studio overtook Be Ba Bo Hair Studio and Patterson's Salon to rank 5th among New Plymouth hair salons in New Zealand, with 8% of the searches.
In September 2026, Vibe Hair Dezine lost share of searches among New Plymouth hair salons in New Zealand, from 4.5% to 3.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using The Cutting Edge Hair Studio’s and Vibe Hair Dezine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
The Cutting Edge Hair Studio
1 branded search term
- the cutting edge hair studio
Vibe Hair Dezine
2 branded search terms
- vibe hair dezine
- vibe hair new plymouth
Other head-to-heads among New Plymouth hair salons
Ash Hair & Beauty vs LOLA Hair Studio: compare popularity
Ash Hair & Beauty vs Vivo Hair: compare popularity
Ash Hair & Beauty vs Kess Hair & Beauty: compare popularity
Ash Hair & Beauty vs The Cutting Edge Hair Studio: compare popularity
LOLA Hair Studio vs Vivo Hair: compare popularity
LOLA Hair Studio vs Kess Hair & Beauty: compare popularity

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