tawk.to vs Zendesk:Which is more popular?
In September 2026, Zendesk had more branded searches than tawk.to among live chat platforms in New Zealand. Zendesk had about 1,010 branded searches, while tawk.to had 70. Zendesk made up 83.5% of all live chat platform searches we track, and tawk.to accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about live chat platforms, tawk.to appeared in all five answers and Zendesk in four. tawk.to was mentioned before Zendesk in four out of five answers.
Who do people search for more?
Zendesk, about 14 searches for every 1 for tawk.to
Who does AI mention more?
tawk.to, mentioned in every answer we collected
Who does AI recommend more?
tawk.to, named ahead of Zendesk in 4 of 5 answers
Follow tawk.to vs Zendesk and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top live chat platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, tawk.to appeared in all five answers. Zendesk was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. tawk.to was listed before Zendesk in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tidio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- tawk.to5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Zendesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LiveChat3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Crisp1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Olark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about live chat platforms
5 answers
Asked ChatGPT
“Which live chat platform should I use in New Zealand?”
Asked ChatGPT
“What are the best live chat platforms in New Zealand?”
Asked ChatGPT
“What's the best live chat platform in New Zealand for customer support?”
Searched Google, AI Overview
“website chat software”
Searched Google, AI Overview
“live chat for website”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is tawk.to or Zendesk more popular in search?
This chart shows how often people search Google for tawk.to and Zendesk by name. Each line represents a brand's share of searches for all six live chat platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Zendesk, tawk.to. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zendesk | Tidio | tawk.to | LiveChat | Crisp | Olark |
|---|---|---|---|---|---|---|
| Oct 2025 | 81.2% | 10.3% | 5.5% | 1.2% | 0.61% | 1.2% |
| Nov 2025 | 78.2% | 10.5% | 5.3% | 1.5% | 1.5% | 3% |
| Dec 2025 | 81.3% | 8% | 6.3% | 1.8% | 1.8% | 0.89% |
| Jan 2026 | 76.3% | 12.6% | 6.7% | 1.5% | 2.2% | 0.74% |
| Feb 2026 | 73.9% | 14.8% | 6.3% | 2.8% | 1.4% | 0.7% |
| Mar 2026 | 78.8% | 12.9% | 3% | 3% | 0.76% | 1.5% |
| Apr 2026 | 70.5% | 16.2% | 6.7% | 2.9% | 1.9% | 1.9% |
| May 2026 | 77.4% | 12.8% | 5.3% | 2.3% | 0.75% | 1.5% |
| Jun 2026 | 76.7% | 10.5% | 6.8% | 3% | 1.5% | 1.5% |
| Jul 2026 | 79.6% | 8% | 6.2% | 2.7% | 1.8% | 1.8% |
| Aug 2026 | 80.8% | 7.2% | 5.6% | 3.2% | 1.6% | 1.6% |
| Sep 2026 | 83.5% | 7.4% | 5.8% | 1.7% | 0.83% | 0.83% |
How has the tawk.to and Zendesk comparison changed over the last 12 months?
3 findings
- Zendesk was ahead of tawk.to in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, tawk.to’s share of searches among live chat platforms in New Zealand moved from 5.5% to 5.8%, and its estimated monthly branded searches moved from 90 to 70.
- Across the 12 months ending September 2026, Zendesk’s share of searches among live chat platforms in New Zealand moved from 81.2% to 83.5%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for New Zealand live chat platforms in September 2026?
2 changes
In September 2026, Zendesk gained share of searches among live chat platforms in New Zealand, from 80.8% to 83.5%.
Estimated monthly branded searches for tawk.to in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using tawk.to’s and Zendesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among live chat platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.