Petzl vs SpanSet:Which is more popular?
In September 2026, Petzl had more branded searches than SpanSet among safety harness brands in New Zealand. Petzl had about 320 branded searches, while SpanSet had 10. Petzl made up 27.8% of all safety harness brand searches we track, and SpanSet accounted for 0.87%. When we asked ChatGPT and Google AI Overviews about safety harness brands, Petzl appeared in four of the five answers and SpanSet in two. Petzl was mentioned before SpanSet in two out of three answers.
Who do people search for more?
Petzl, about 32 searches for every 1 for SpanSet
Who does AI mention more?
Petzl, mentioned in 4 of 5 answers, SpanSet in 2
Who does AI recommend more?
Petzl, named ahead of SpanSet in 2 of 3 answers
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Top safety harness brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Petzl was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. SpanSet was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Petzl was listed before SpanSet in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Aspiring Safety1st
Petzl2nd- SpanSet3rd
KStrong–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Petzl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Aspiring Safety2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- SpanSet2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KStrong0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about safety harness brands
5 answers
Asked ChatGPT
“Which safety harness brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best safety harness brands in New Zealand?”
Asked ChatGPT
“What's the best safety harness brand in New Zealand for work at height?”
Searched Google, AI Overview
“best safety harness”
Searched Google, AI Overview
“fall arrest harness”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Petzl or SpanSet more popular in search?
This chart shows how often people search Google for Petzl and SpanSet by name. Each line represents a brand's share of searches for all four safety harness brands we track, month by month, from searches in New Zealand.
Share of searches by month for Petzl, SpanSet. The figures are in the table below the chart.
View monthly share of searches table
| Month | Aspiring Safety | Petzl | KStrong | SpanSet |
|---|---|---|---|---|
| Oct 2025 | 67.9% | 30.2% | 0.94% | 0.94% |
| Nov 2025 | 68.2% | 30.2% | 0.78% | 0.78% |
| Dec 2025 | 72% | 26% | 1% | 1% |
| Jan 2026 | 69.8% | 25.4% | 4% | 0.79% |
| Feb 2026 | 66.1% | 23.9% | 9.2% | 0.92% |
| Mar 2026 | 63.8% | 18.8% | 15.9% | 1.4% |
| Apr 2026 | 66.1% | 23.9% | 9.2% | 0.92% |
| May 2026 | 62.1% | 27.6% | 9.5% | 0.86% |
| Jun 2026 | 62.6% | 27.8% | 8.7% | 0.87% |
| Jul 2026 | 63.7% | 28.3% | 7.1% | 0.88% |
| Aug 2026 | 63.7% | 28.3% | 6.2% | 1.8% |
| Sep 2026 | 62.6% | 27.8% | 8.7% | 0.87% |
How has the Petzl and SpanSet comparison changed over the last 12 months?
3 findings
- Petzl was ahead of SpanSet in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Petzl’s share of searches among safety harness brands in New Zealand moved from 30.2% to 27.8%, and its estimated monthly branded searches held steady at 320.
- Across the 12 months ending September 2026, SpanSet’s share of searches among safety harness brands in New Zealand moved from 0.94% to 0.87%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand safety harness brands in September 2026?
1 change
In September 2026, SpanSet lost share of searches among safety harness brands in New Zealand, from 1.8% to 0.87%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Petzl’s and SpanSet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among safety harness brands

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