Brandwave

Performance Pilates vs Tiaki Physio + Pilates:Which is more popular?

In September 2026, Tiaki Physio + Pilates had more branded searches than Performance Pilates among Wellington Pilates studios in New Zealand. Tiaki Physio + Pilates had about 170 branded searches, while Performance Pilates had 40. Tiaki Physio + Pilates made up 10.2% of all Wellington Pilates studio searches we track, and Performance Pilates accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about Wellington Pilates studios, Performance Pilates appeared in all three answers and Tiaki Physio + Pilates in two. Tiaki Physio + Pilates was mentioned before Performance Pilates in two out of three answers.

Among Wellington Pilates studios in New Zealand in September 2026

Who do people search for more?

Tiaki Physio + Pilates, about 4 searches for every 1 for Performance Pilates

Tiaki Physio + Pilates 170 searchesPerformance Pilates 40 searches

Who does AI mention more?

Performance Pilates, mentioned in every answer we collected

Performance Pilates in 3 of 3Tiaki Physio + Pilates in 2 of 3

Who does AI recommend more?

Tiaki Physio + Pilates, named ahead of Performance Pilates in 2 of 3 answers

Tiaki Physio + Pilates first in 2Performance Pilates first in 1

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Top Wellington Pilates studios in ChatGPT and Google AI Overviews

In three ChatGPT questions, Performance Pilates appeared in all three answers. Tiaki Physio + Pilates was mentioned in two out of three: in two of the three ChatGPT answers. Tiaki Physio + Pilates was listed before Performance Pilates in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Reform Fitness1st
  2. Thrive Pilates2nd
  3. Soul Pilates3rd
  4. Tiaki Physio + Pilates4th
  5. Performance Pilates5th
  6. ARC Wellness–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Wellington Pilates studios

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Performance Pilates or Tiaki Physio + Pilates more popular in search?

This chart shows how often people search Google for Performance Pilates and Tiaki Physio + Pilates by name. Each line represents a brand's share of searches for all six Wellington Pilates studios we track, month by month, from searches in New Zealand.

Performance Pilates and Tiaki Physio + Pilates among Wellington Pilates studios in New Zealand, by month

Share of searches by month for Tiaki Physio + Pilates, Performance Pilates. The figures are in the table below the chart.

View monthly share of searches table
MonthReform FitnessSoul PilatesTiaki Physio + PilatesThrive PilatesARC WellnessPerformance Pilates
Oct 202559.6%1.9%13.5%14.1%5.8%5.1%
Nov 202563.9%4.8%14.3%10.2%3.4%3.4%
Dec 202564%4%13.6%11.2%4%3.2%
Jan 202665.1%4.6%11.2%9.9%5.9%3.3%
Feb 202662.1%4%16.9%8.9%5.6%2.4%
Mar 202660.6%5.5%15.8%10.3%5.5%2.4%
Apr 202653.4%21.9%9.6%7.9%5.1%2.2%
May 202643.8%30.4%10.8%7.2%5.7%2.1%
Jun 202645%30.9%11%7.3%3.7%2.1%
Jul 202645%26.7%14.4%7.8%3.9%2.2%
Aug 202646.9%24.4%13.1%6.9%5.6%3.1%
Sep 202647.6%28.9%10.2%6.6%4.2%2.4%

How has the Performance Pilates and Tiaki Physio + Pilates comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Wellington Pilates studios in September 2026?

2 changes

  1. In September 2026, Tiaki Physio + Pilates lost share of searches among Wellington Pilates studios in New Zealand, from 13.1% to 10.2%.

  2. In September 2026, Performance Pilates lost share of searches among Wellington Pilates studios in New Zealand, from 3.1% to 2.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Performance Pilates’ and Tiaki Physio + Pilates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Performance Pilates

2 branded search terms

  • performance pilates
  • performance pilates wellington

Tiaki Physio + Pilates

1 branded search term

  • tiaki physio + pilates

How the Brand Demand Index is measured

Other head-to-heads among Wellington Pilates studios

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