Brandwave

How popular isARC Wellness?

In September 2026, people searched for ARC Wellness by name about 110 times in New Zealand, about the same as the previous year. These searches made up 4.2% of all New Zealand Wellington Pilates studio searches, placing ARC Wellness fifth out of six studios. When we asked both ChatGPT and Google AI Overviews about Wellington Pilates studios, ARC Wellness did not appear in any of the answers.

Search and AI answers in September 2026

ARC Wellness is the fifth most searched of 6 competitors and not listed in any AI answer.

  1. Reform FitnessShare of searches 47.6%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  2. Soul PilatesShare of searches 28.9%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  3. Tiaki Physio + PilatesShare of searches 10.2%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  4. Thrive PilatesShare of searches 6.6%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  5. ARC WellnessShare of searches 4.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –

+1 more

ARC Wellness website (opens in a new tab)

Follow ARC Wellness and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top Wellington Pilates studios in ChatGPT and Google AI Overviews

In three ChatGPT questions, ARC Wellness did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Reform Fitness1st
  2. Thrive Pilates2nd
  3. Soul Pilates3rd
  4. Tiaki Physio + Pilates4th
  5. Performance Pilates5th
  6. ARC Wellness–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Wellington Pilates studios

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Wellington Pilates studios compete with ARC Wellness?

ARC Wellness against Wellington Pilates studios in New Zealand, by month

Share of searches by month for Reform Fitness, Soul Pilates, Tiaki Physio + Pilates, Thrive Pilates, ARC Wellness, Performance Pilates. The figures are in the table below the chart.

View monthly share of searches table
MonthReform FitnessSoul PilatesTiaki Physio + PilatesThrive PilatesARC WellnessPerformance Pilates
Oct 202559.6%1.9%13.5%14.1%5.8%5.1%
Nov 202563.9%4.8%14.3%10.2%3.4%3.4%
Dec 202564%4%13.6%11.2%4%3.2%
Jan 202665.1%4.6%11.2%9.9%5.9%3.3%
Feb 202662.1%4%16.9%8.9%5.6%2.4%
Mar 202660.6%5.5%15.8%10.3%5.5%2.4%
Apr 202653.4%21.9%9.6%7.9%5.1%2.2%
May 202643.8%30.4%10.8%7.2%5.7%2.1%
Jun 202645%30.9%11%7.3%3.7%2.1%
Jul 202645%26.7%14.4%7.8%3.9%2.2%
Aug 202646.9%24.4%13.1%6.9%5.6%3.1%
Sep 202647.6%28.9%10.2%6.6%4.2%2.4%

  1. 1.Reform Fitness

    47.6%

    Held 1st. 790 estimated branded searches, +5.3% vs prior month. Share +0.7 points.

  2. 2.Soul Pilates

    28.9%

    Held 2nd. 480 estimated branded searches, +23.1% vs prior month. Share +4.5 points.

  3. 3.Tiaki Physio + Pilates

    10.2%

    Held 3rd. 170 estimated branded searches, -19% vs prior month. Share -2.9 points.

  4. 4.Thrive Pilates

    6.6%

    Held 4th. 110 estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.ARC Wellness

    4.2%

    Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share -1.4 points.

  6. 6.Performance Pilates

    2.4%

    Held 6th. 40 estimated branded searches, -20% vs prior month. Share -0.7 points.

Compare popularity between ARC Wellness and its closest rivals

Every comparison with ARC Wellness

4 comparisons

How has branded search demand for ARC Wellness changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for ARC Wellness in New Zealand held steady at 110.
  • Across the 12 months ending September 2026, ARC Wellness’ share of searches among Wellington Pilates studios in New Zealand decreased from 5.8% to 4.2%.
  • Across the 12 months ending September 2026, ARC Wellness’ share of searches among Wellington Pilates studios in New Zealand peaked at 5.9% in January 2026 and was lowest at 3.4% in November 2025.
  • Across the 12 months ending September 2026, ARC Wellness fell from 4th to 5th among Wellington Pilates studios in New Zealand.

How did search popularity change for New Zealand Wellington Pilates studios in September 2026?

6 changes

  1. In September 2026, Soul Pilates gained share of searches among Wellington Pilates studios in New Zealand, from 24.4% to 28.9%.

  2. In September 2026, Reform Fitness gained share of searches among Wellington Pilates studios in New Zealand, from 46.9% to 47.6%.

  3. In September 2026, Tiaki Physio + Pilates lost share of searches among Wellington Pilates studios in New Zealand, from 13.1% to 10.2%.

  4. In September 2026, ARC Wellness lost share of searches among Wellington Pilates studios in New Zealand, from 5.6% to 4.2%.

  5. In September 2026, Performance Pilates lost share of searches among Wellington Pilates studios in New Zealand, from 3.1% to 2.4%.

  6. Estimated monthly branded searches for Thrive Pilates in New Zealand fell 50% over 12 measured months, from 220 to 110 in September 2026.

How are ARC Wellness’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using ARC Wellness’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • arc wellness

Do you work for ARC Wellness? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is ARC Wellness your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free