Panasonic vs StyleCraft:Which is more popular?
In September 2026, StyleCraft had more branded searches than Panasonic among hair clipper brands in New Zealand. StyleCraft had about 200 branded searches, while Panasonic had 30. StyleCraft made up 2.3% of all hair clipper brand searches we track, and Panasonic accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about hair clipper brands, Panasonic appeared in three of the five answers and StyleCraft in none.
Who do people search for more?
StyleCraft, about 7 searches for every 1 for Panasonic
Who does AI mention more?
Panasonic, mentioned in 3 of 5 answers, StyleCraft in 0
Who does AI recommend more?
Panasonic, the only one of the two named
Follow Panasonic vs StyleCraft and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top hair clipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Panasonic was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. StyleCraft did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wahl1st
Philips2nd- Panasonic3rd
Remington4th
Andis5th
BaBylissPRO6th- JRL–
- StyleCraft–
Braun–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Panasonic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Andis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Remington1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- BaBylissPRO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- JRL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- StyleCraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair clipper brands
5 answers
Asked ChatGPT
“Which hair clipper brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best hair clipper brands in New Zealand?”
Asked ChatGPT
“What's the best hair clipper brand in New Zealand for a home haircut?”
Searched Google, AI Overview
“hair clippers nz”
Searched Google, AI Overview
“cordless hair clipper”
- 1Wahl
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Panasonic or StyleCraft more popular in search?
This chart shows how often people search Google for Panasonic and StyleCraft by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from searches in New Zealand.
Share of searches by month for StyleCraft, Panasonic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Philips | Wahl | Remington | BaBylissPRO | JRL | StyleCraft | Andis | Braun | Panasonic |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.5% | 13% | 7.8% | 6.9% | 7% | 2.9% | 1.3% | 0.4% | 0.26% |
| Nov 2025 | 63.4% | 14.4% | 7.3% | 5.7% | 5.3% | 2.5% | 0.74% | 0.62% | 0.12% |
| Dec 2025 | 62% | 12.5% | 8.1% | 7.4% | 6% | 2.8% | 0.67% | 0.34% | 0.22% |
| Jan 2026 | 65.4% | 12.1% | 7.2% | 6.5% | 4.9% | 2% | 0.98% | 0.49% | 0.37% |
| Feb 2026 | 62% | 11.8% | 6.8% | 7.5% | 7% | 3.3% | 1.1% | 0.43% | 0.14% |
| Mar 2026 | 58.9% | 15.3% | 6.6% | 7.2% | 7.3% | 3.4% | 0.83% | 0.28% | 0.14% |
| Apr 2026 | 64.3% | 13.2% | 6.8% | 6.1% | 5.4% | 2.5% | 1.2% | 0.23% | 0.12% |
| May 2026 | 66.8% | 12.5% | 5.3% | 6.5% | 5.2% | 2.5% | 0.77% | 0.33% | 0.11% |
| Jun 2026 | 66.6% | 12% | 5.2% | 6.4% | 5.7% | 2.7% | 0.86% | 0.22% | 0.32% |
| Jul 2026 | 62.7% | 12.7% | 6.6% | 7.1% | 6.4% | 2.8% | 1.1% | 0.33% | 0.33% |
| Aug 2026 | 60.7% | 15.6% | 7.6% | 6% | 6.2% | 2.4% | 0.85% | 0.32% | 0.32% |
| Sep 2026 | 60.2% | 16.9% | 6.8% | 6.1% | 6.1% | 2.3% | 0.92% | 0.35% | 0.35% |
How has the Panasonic and StyleCraft comparison changed over the last 12 months?
3 findings
- StyleCraft was ahead of Panasonic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Panasonic’s share of searches among hair clipper brands in New Zealand moved from 0.26% to 0.35%, and its estimated monthly branded searches moved from 20 to 30.
- Across the 12 months ending September 2026, StyleCraft’s share of searches among hair clipper brands in New Zealand moved from 2.9% to 2.3%, and its estimated monthly branded searches moved from 220 to 200.
How did search popularity change for New Zealand hair clipper brands in September 2026?
1 change
Estimated monthly branded searches for Panasonic in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Panasonic’s and StyleCraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Panasonic
1 branded search term
- panasonic hair clipper
StyleCraft
2 branded search terms
- stylecraft
- stylecraft clipper
Other head-to-heads among hair clipper brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.