Brandwave

Outreach vs Saleshandy:Which is more popular in New Zealand?

In October 2026, Outreach had more branded searches than Saleshandy among sales engagement and outreach tools in New Zealand. Outreach had about 190 branded searches, while Saleshandy had 10. Outreach made up 30.2% of all sales engagement and outreach tool searches we track, and Saleshandy accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about sales engagement and outreach tools, Outreach appeared in three of the five answers and Saleshandy in two. Outreach was mentioned before Saleshandy in three out of five answers.

Among sales engagement and outreach tools in New Zealand in October 2026

Who do people search for more?

Outreach, about 19 searches for every 1 for Saleshandy

Outreach 190 searchesSaleshandy 10 searches

Who does AI mention more?

Outreach, mentioned in 3 of 5 answers, Saleshandy in 2

Outreach in 3 of 5Saleshandy in 2 of 5

Who does AI recommend more?

Outreach, named ahead of Saleshandy in 3 of 5 answers

Outreach first in 3Saleshandy first in 2

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Top sales engagement and outreach tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Outreach was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Saleshandy was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Outreach was listed before Saleshandy in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Apollo1st
  2. Smartlead2nd
  3. Outreach3rd
  4. Salesloft3rd
  5. HubSpot Sales Hub3rd
  6. Instantly6th
  7. Saleshandy7th
  8. lemlist8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Apollo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Outreach3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Salesloft3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HubSpot Sales Hub3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smartlead2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • lemlist2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Saleshandy2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Instantly1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about sales engagement and outreach tools

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Outreach or Saleshandy more popular in search?

This chart shows how often people search Google for Outreach and Saleshandy by name. Each line represents a brand's share of searches for all eight sales engagement and outreach tools we track, month by month, from searches in New Zealand.

Outreach and Saleshandy among sales engagement and outreach tools in New Zealand, by month

Share of searches by month for Outreach, Saleshandy. The figures are in the table below the chart.

View monthly share of searches table
MonthApolloOutreachInstantlySmartleadlemlistSalesloftHubSpot Sales HubSaleshandy
Nov 202536.8%21.8%11.5%8%10.3%6.9%1.1%3.4%
Dec 202547.8%17.9%10.4%7.5%7.5%6%1.5%1.5%
Jan 202640%23.8%11.3%5%11.3%3.8%1.3%3.8%
Feb 202628.4%24.3%14.9%9.5%14.9%2.7%1.4%4.1%
Mar 202629.5%25%13.6%12.5%12.5%3.4%1.1%2.3%
Apr 202628%25.3%12%12%14.7%4%1.3%2.7%
May 202622.7%24%14.7%18.7%12%4%1.3%2.7%
Jun 202623.3%31.7%11.7%11.7%13.3%3.3%3.3%1.7%
Jul 202622.6%38.7%8.1%11.3%11.3%3.2%1.6%3.2%
Aug 202616.9%33.8%13.8%16.9%7.7%6.2%1.5%3.1%
Sep 202624.1%34.5%10.3%12.1%6.9%6.9%1.7%3.4%
Oct 202633.3%30.2%11.1%11.1%6.3%4.8%1.6%1.6%

How has branded search for Outreach and Saleshandy changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand sales engagement and outreach tools in October 2026?

3 changes

  1. In October 2026, Apollo overtook Outreach to become the leader among sales engagement and outreach tools in New Zealand, with 33.3% of the searches.

  2. In October 2026, Outreach lost share of searches among sales engagement and outreach tools in New Zealand, from 34.5% to 30.2%.

  3. In October 2026, Saleshandy lost share of searches among sales engagement and outreach tools in New Zealand, from 3.4% to 1.6%.

How are Outreach’s and Saleshandy’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Outreach’s and Saleshandy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Outreach

4 branded search terms

  • outreach io
  • outreach outreach
  • outreach prospecting
  • outreach sales

Saleshandy

1 branded search term

  • saleshandy

How the Brand Demand Index is measured

Other head-to-heads among sales engagement and outreach tools

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