Brandwave

Nylex vs Pope:Which is more popular?

In September 2026, Pope had more branded searches than Nylex among garden watering brands in New Zealand. Pope had about 160 branded searches, while Nylex had 140. Pope made up 9.1% of all garden watering brand searches we track, and Nylex accounted for 8%. When we asked ChatGPT and Google AI Overviews about garden watering brands, Nylex and Pope each appeared in two of the five answers. Nylex and Pope were each mentioned first in two of the four answers.

Among garden watering brands in New Zealand in September 2026

Who do people search for more?

Pope, about 14% more searches than Nylex

Pope 160 searchesNylex 140 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Nylex in 2 of 5Pope in 2 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Nylex first in 2Pope first in 2

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Top garden watering brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nylex was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Pope was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nylex and Pope were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gardena1st
  2. Hozelock2nd
  3. Pope3rd
  4. Nylex4th
  5. Holman5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gardena4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hozelock2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pope2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nylex2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Holman1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about garden watering brands

5 answers
  • Asked ChatGPT

    “Which garden watering brand should I buy in New Zealand?”

    1. 1Gardena
    2. 2Hozelock
    3. 3Pope
  • Asked ChatGPT

    “What are the best garden watering brands in New Zealand?”

    1. 1Gardena
    2. 2Hozelock
    3. 3Holman
    4. 4Nylex
  • Asked ChatGPT

    “What's the best garden watering brand in New Zealand for watering the garden?”

    1. 1Gardena
    2. 2Pope
  • Searched Google, AI Overview

    “irrigation supplies nz”

    1. Searched Google, AI Overview

      “garden hose nz”

      1. 1Gardena
      2. 2Nylex

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Nylex or Pope more popular in search?

    This chart shows how often people search Google for Nylex and Pope by name. Each line represents a brand's share of searches for all five garden watering brands we track, month by month, from searches in New Zealand.

    Nylex and Pope among garden watering brands in New Zealand, by month

    Share of searches by month for Pope, Nylex. The figures are in the table below the chart.

    View monthly share of searches table
    MonthGardenaHozelockPopeNylexHolman
    Oct 202555.7%16.3%11%8.5%8.5%
    Nov 202557.3%14.9%9.8%7.1%10.9%
    Dec 202559.6%13.4%8.7%6.8%11.5%
    Jan 202655.3%17.3%7.5%9.8%10.2%
    Feb 202651.9%19.4%9.4%8.8%10.6%
    Mar 202656.6%15.1%7.8%10.2%10.2%
    Apr 202655.2%18.1%9.5%8.6%8.6%
    May 202659.6%17.4%7.3%6.4%9.2%
    Jun 202658.2%19.8%8.8%7.7%5.5%
    Jul 202651%21%9%11%8%
    Aug 202651.9%20.7%7.4%12.6%7.4%
    Sep 202658.3%18.3%9.1%8%6.3%

    How has the Nylex and Pope comparison changed over the last 12 months?

    3 findings
    • The lead changed hands 6 times in the 12 months ending September 2026: Nylex took it in January 2026, Pope took it in February 2026, Nylex took it in March 2026, Pope took it in April 2026, Nylex took it in July 2026, Pope took it in September 2026.
    • Across the 12 months ending September 2026, Nylex’s share of searches among garden watering brands in New Zealand moved from 8.5% to 8%, and its estimated monthly branded searches moved from 210 to 140.
    • Across the 12 months ending September 2026, Pope’s share of searches among garden watering brands in New Zealand moved from 11% to 9.1%, and its estimated monthly branded searches moved from 270 to 160.

    How did search popularity change for New Zealand garden watering brands in September 2026?

    2 changes
    1. In September 2026, Pope overtook Nylex and Holman to rank 3rd among garden watering brands in New Zealand, with 9.1% of the searches.

    2. In September 2026, Nylex lost share of searches among garden watering brands in New Zealand, from 12.6% to 8%.

    How are branded searches counted?

    6 search terms

    Brandwave collects information about searches that people make online using Nylex’s and Pope’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Nylex

    1 branded search term

    • nylex hose reel

    Pope

    5 branded search terms

    • pope hose
    • pope hose fittings
    • pope hose reel
    • pope irrigation
    • pope sprinkler

    How the Brand Demand Index is measured

    Other head-to-heads among garden watering brands

    Creator with pink hair and a pink jacket

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