Brandwave

Meltwater vs Streem:Which is more popular?

In September 2026, Streem had more branded searches than Meltwater among media monitoring and social listening tools in New Zealand. Streem had about 290 branded searches, while Meltwater had 180. Streem made up 21.6% of all media monitoring and social listening tool searches we track, and Meltwater accounted for 13.4%. When we asked ChatGPT and Google AI Overviews about media monitoring and social listening tools, Meltwater appeared in four of the five answers and Streem in three. Meltwater and Streem were each mentioned first in two of the four answers that named either.

Among media monitoring and social listening tools in New Zealand in September 2026

Who do people search for more?

Streem, about 61% more searches than Meltwater

Streem 290 searchesMeltwater 180 searches

Who does AI mention more?

Meltwater, mentioned in 4 of 5 answers, Streem in 3

Meltwater in 4 of 5Streem in 3 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Meltwater first in 2Streem first in 2

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Top media monitoring and social listening tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Meltwater was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Streem was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Meltwater and Streem were each listed first in two of the four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Brandwatch1st
  2. Meltwater2nd
  3. Streem3rd
  4. Brand244th
  5. Sprout Social5th
  6. Talkwalker6th
  7. Isentia7th
  8. Mention8th
  9. Muck Rack–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Brandwatch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Meltwater4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Brand244 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sprout Social3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Streem3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Talkwalker3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Isentia1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mention1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Muck Rack0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about media monitoring and social listening tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Meltwater or Streem more popular in search?

This chart shows how often people search Google for Meltwater and Streem by name. Each line represents a brand's share of searches for all nine media monitoring and social listening tools we track, month by month, from searches in New Zealand.

Meltwater and Streem among media monitoring and social listening tools in New Zealand, by month

Share of searches by month for Streem, Meltwater. The figures are in the table below the chart.

View monthly share of searches table
MonthSprout SocialStreemIsentiaMeltwaterBrandwatchMuck RackTalkwalkerBrand24Mention
Oct 202529.1%17%24.2%10.9%9.1%4.2%2.4%1.8%1.2%
Nov 202525%17.9%25.6%11.5%11.5%2.6%2.6%1.9%1.3%
Dec 202525.8%17.7%25.8%12.9%8.9%3.2%2.4%2.4%0.81%
Jan 202624.4%21.4%20.6%11.5%11.5%3.1%3.1%2.3%2.3%
Feb 202623.9%31.3%16.6%9.8%9.2%3.1%3.1%2.5%0.61%
Mar 202622.5%29.5%19.1%11%8.7%2.3%3.5%2.3%1.2%
Apr 202616.5%31.6%20.3%13.9%10.1%3.2%1.9%1.9%0.63%
May 202620.1%26.4%25.2%11.9%9.4%3.1%1.3%1.9%0.63%
Jun 202621.6%27%22.3%10.1%10.1%3.4%2%2.7%0.68%
Jul 202625.3%22.1%20.8%14.9%9.1%3.2%1.9%1.9%0.65%
Aug 202626.7%24%15.1%13%15.1%2.1%1.4%1.4%1.4%
Sep 202623.9%21.6%20.1%13.4%11.2%3.7%3%2.2%0.75%

How has the Meltwater and Streem comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand media monitoring and social listening tools in September 2026?

2 changes
  1. In September 2026, Streem lost share of searches among media monitoring and social listening tools in New Zealand, from 24% to 21.6%.

  2. In September 2026, Meltwater rose from 5th to 4th among media monitoring and social listening tools in New Zealand.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Meltwater’s and Streem’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Meltwater

4 branded search terms

  • meltwater
  • meltwater media monitoring
  • meltwater monitoring
  • meltwater social listening

Streem

2 branded search terms

  • streem
  • streem media monitoring

How the Brand Demand Index is measured

Other head-to-heads among media monitoring and social listening tools

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