MedPack vs PillDrop:Which is more popular by branded search in New Zealand?
In August 2026, PillDrop had more branded searches than MedPack among digital prescription pharmacies in New Zealand. PillDrop was estimated to have 2.6K branded searches compared to MedPack’s 10, and held a 54.9% Share of Search versus MedPack’s 0.21%.
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Which is more popular in search, MedPack or PillDrop?
Digital-first New Zealand pharmacies that dispense prescriptions, manage repeat or multi-medicine regimens, and deliver medicines directly to patients. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PillDrop, MedPack. The figures are in the table below the chart.
View monthly share of search table
| Month | PillDrop | ZOOM Pharmacy | Pharmacy Now | MedPack |
|---|---|---|---|---|
| Oct 2025 | 50% | 43.3% | 6.4% | 0.25% |
| Nov 2025 | 49.3% | 42.7% | 7.8% | 0.24% |
| Dec 2025 | 56% | 37% | 6.7% | 0.26% |
| Jan 2026 | 59.2% | 35.8% | 4.8% | 0.23% |
| Feb 2026 | 56.6% | 38.8% | 4.6% | 0% |
| Mar 2026 | 54.9% | 38.4% | 6.8% | 0% |
| Apr 2026 | 53% | 41.9% | 4.8% | 0.23% |
| May 2026 | 52.3% | 42.7% | 5% | 0% |
| Jun 2026 | 55.5% | 39.8% | 4.7% | 0% |
| Jul 2026 | 53.6% | 42.4% | 4% | 0% |
| Aug 2026 | 54.9% | 39.5% | 5.5% | 0.21% |
| Sep 2026 | — | — | — | — |
How has the MedPack and PillDrop comparison changed over the last 12 months?
3 findings
- PillDrop was ahead of MedPack in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, MedPack’s estimated Share of Search among digital prescription pharmacies in New Zealand moved from 0.25% to 0.21%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, PillDrop’s estimated Share of Search among digital prescription pharmacies in New Zealand moved from 50% to 54.9%, and its estimated monthly branded searches moved from 2K to 2.6K.
How did search popularity change for New Zealand digital prescription pharmacies in August 2026?
1 change
In August 2026, PillDrop gained estimated Share of Search among digital prescription pharmacies in New Zealand, from 53.6% to 54.9%.
How each brand is measured
Brandwave collects information about searches that people make online using MedPack’s and PillDrop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.