Malibu vs Quintrex:Which is more popular?
In September 2026, Malibu had more branded searches than Quintrex among boat brands in New Zealand. Malibu had about 260 branded searches, while Quintrex had 120. Malibu made up 3.2% of all boat brand searches we track, and Quintrex accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about boat brands, neither Malibu nor Quintrex appeared in any of the five answers.
Who do people search for more?
Malibu, about 2 searches for every 1 for Quintrex
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top boat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Malibu nor Quintrex showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Stabicraft1st
Surtees2nd
Senator Boats3rd
Extreme Boats4th
Rayglass5th
Haines Hunter6th
Buccaneer7th
Smuggler–- Malibu–
Quintrex–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Stabicraft5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Surtees5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Senator Boats4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Extreme Boats3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rayglass2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Buccaneer2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Haines Hunter1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Smuggler0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Malibu0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Quintrex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about boat brands
5 answers
Asked ChatGPT
“Which boat brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best boat brands in New Zealand?”
Asked ChatGPT
“What's the best boat brand in New Zealand for trailering and fishing?”
Searched Google, AI Overview
“boat brands nz”
Searched Google, AI Overview
“small boat brands”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Malibu or Quintrex more popular in search?
This chart shows how often people search Google for Malibu and Quintrex by name. Each line represents a brand's share of searches for all ten boat brands we track, month by month, from searches in New Zealand.
Share of searches by month for Malibu, Quintrex. The figures are in the table below the chart.
View monthly share of searches table
| Month | Stabicraft | Haines Hunter | Rayglass | Senator Boats | Extreme Boats | Smuggler | Surtees | Malibu | Quintrex | Buccaneer |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.8% | 12.5% | 11.1% | 11.8% | 11.8% | 2.6% | 3% | 3.6% | 1.5% | 1.4% |
| Nov 2025 | 45.6% | 9.6% | 10.1% | 12.3% | 10% | 2.8% | 3.1% | 3.7% | 1.6% | 1.4% |
| Dec 2025 | 39.3% | 12.3% | 10.9% | 12.4% | 10.1% | 2.7% | 3.1% | 6.8% | 1.4% | 0.93% |
| Jan 2026 | 38.2% | 12.9% | 10.4% | 13% | 8.7% | 2.3% | 3.3% | 8.7% | 1.3% | 1.2% |
| Feb 2026 | 39.4% | 10.8% | 12% | 13.2% | 10.8% | 2.3% | 3.4% | 6% | 1.3% | 0.83% |
| Mar 2026 | 37.7% | 10.4% | 13.8% | 11.7% | 9% | 2.4% | 3.8% | 4.3% | 5.9% | 0.9% |
| Apr 2026 | 38.8% | 10.9% | 11% | 15.1% | 10.2% | 3.6% | 3.3% | 4.5% | 1.6% | 0.93% |
| May 2026 | 41.4% | 8.9% | 12.1% | 13.9% | 10.7% | 2.8% | 4.5% | 3.4% | 1.5% | 0.96% |
| Jun 2026 | 39.5% | 11% | 12.1% | 12.5% | 11% | 4% | 4.2% | 3.2% | 1.5% | 1% |
| Jul 2026 | 39.6% | 11.6% | 12.5% | 12.7% | 9.1% | 3.3% | 4.3% | 4.1% | 1.8% | 1% |
| Aug 2026 | 44.9% | 10.1% | 10% | 13.9% | 9.4% | 3.4% | 3.5% | 2.8% | 1.3% | 0.64% |
| Sep 2026 | 39.8% | 13.9% | 13.1% | 10.7% | 8.7% | 4.2% | 4% | 3.2% | 1.5% | 0.97% |
How has the Malibu and Quintrex comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Quintrex took it in March 2026, Malibu took it in April 2026.
- Across the 12 months ending September 2026, Malibu’s share of searches among boat brands in New Zealand moved from 3.6% to 3.2%, and its estimated monthly branded searches moved from 390 to 260.
- Across the 12 months ending September 2026, Quintrex’s share of searches among boat brands in New Zealand held steady at 1.5%, and its estimated monthly branded searches moved from 160 to 120.
How did search popularity change for New Zealand boat brands in September 2026?
2 changes
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Malibu’s and Quintrex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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