LifeCare vs MediTrain:Which is more popular?
In September 2026, MediTrain had more branded searches than LifeCare among first aid training providers in New Zealand. MediTrain had about 480 branded searches, while LifeCare had 110. MediTrain made up 3.3% of all first aid training provider searches we track, and LifeCare accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about first aid training providers, LifeCare and MediTrain each appeared in three of the five answers. LifeCare was mentioned before MediTrain in three out of five answers.
Who do people search for more?
MediTrain, about 4 searches for every 1 for LifeCare
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
LifeCare, named ahead of MediTrain in 3 of 5 answers
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Top first aid training providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, LifeCare was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. MediTrain was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. LifeCare was listed before MediTrain in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
NZ Red Cross1st
St John2nd
First Training3rd- MediTrain4th
- LifeCare5th
FACT Co6th
First Aid NZ–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- NZ Red Cross4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- St John3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MediTrain3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- First Training3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LifeCare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- FACT Co2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- First Aid NZ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about first aid training providers
5 answers
Asked ChatGPT
“Which first aid training provider should I book in New Zealand?”
Asked ChatGPT
“What are the best first aid training providers in New Zealand?”
Asked ChatGPT
“What's the best first aid training provider in New Zealand for workplace certification?”
Searched Google, AI Overview
“first aid training provider”
Searched Google, AI Overview
“first aid training nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is LifeCare or MediTrain more popular in search?
This chart shows how often people search Google for LifeCare and MediTrain by name. Each line represents a brand's share of searches for all seven first aid training providers we track, month by month, from searches in New Zealand.
Share of searches by month for MediTrain, LifeCare. The figures are in the table below the chart.
View monthly share of searches table
| Month | St John | NZ Red Cross | MediTrain | First Aid NZ | FACT Co | First Training | LifeCare |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.6% | 24.6% | 3.3% | 2.2% | 0.82% | 0.96% | 0.61% |
| Nov 2025 | 67.8% | 24.6% | 3.3% | 2.3% | 0.62% | 0.96% | 0.48% |
| Dec 2025 | 73.7% | 19.8% | 2.9% | 2.1% | 0.55% | 0.45% | 0.45% |
| Jan 2026 | 69.3% | 23.1% | 3.4% | 2% | 0.84% | 0.63% | 0.77% |
| Feb 2026 | 65.7% | 25.9% | 3.9% | 2.1% | 0.66% | 0.73% | 0.93% |
| Mar 2026 | 61.7% | 29.9% | 3.7% | 2.3% | 0.81% | 0.69% | 0.87% |
| Apr 2026 | 70.1% | 22.5% | 3.4% | 2% | 0.85% | 0.64% | 0.5% |
| May 2026 | 64.6% | 27.4% | 3.1% | 2.3% | 1.1% | 0.72% | 0.72% |
| Jun 2026 | 62.9% | 28.6% | 3.8% | 1.9% | 1.1% | 0.57% | 1.1% |
| Jul 2026 | 69.5% | 22.3% | 3.4% | 1.5% | 1.5% | 0.98% | 0.77% |
| Aug 2026 | 64.5% | 27.4% | 3.8% | 1.7% | 1.1% | 0.72% | 0.72% |
| Sep 2026 | 68.1% | 23.9% | 3.3% | 1.9% | 1.2% | 0.76% | 0.76% |
How has the LifeCare and MediTrain comparison changed over the last 12 months?
3 findings
- MediTrain was ahead of LifeCare in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LifeCare’s share of searches among first aid training providers in New Zealand moved from 0.61% to 0.76%, and its estimated monthly branded searches moved from 90 to 110.
- Across the 12 months ending September 2026, MediTrain’s share of searches among first aid training providers in New Zealand held steady at 3.3%, and its estimated monthly branded searches held steady at 480.
How did search popularity change for New Zealand first aid training providers in September 2026?
2 changes
In September 2026, MediTrain lost share of searches among first aid training providers in New Zealand, from 3.8% to 3.3%.
Estimated monthly branded searches for LifeCare in New Zealand rose 22.2% over 12 measured months, from 90 to 110 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using LifeCare’s and MediTrain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among first aid training providers
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