MediTrain vs St John:Which is more popular?
In September 2026, St John had more branded searches than MediTrain among first aid training providers in New Zealand. St John had about 9,900 branded searches, while MediTrain had 480. St John made up 68.1% of all first aid training provider searches we track, and MediTrain accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about first aid training providers, MediTrain and St John each appeared in three of the five answers. St John was mentioned before MediTrain in three out of five answers.
Who do people search for more?
St John, about 21 searches for every 1 for MediTrain
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
St John, named ahead of MediTrain in 3 of 5 answers
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Top first aid training providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MediTrain was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. St John was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. St John was listed before MediTrain in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
NZ Red Cross1st- St John2nd
First Training3rd
MediTrain4th
LifeCare5th
FACT Co6th
First Aid NZ–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- NZ Red Cross4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- St John3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- MediTrain3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- First Training3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LifeCare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- FACT Co2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- First Aid NZ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about first aid training providers
5 answers
Asked ChatGPT
“Which first aid training provider should I book in New Zealand?”
Asked ChatGPT
“What are the best first aid training providers in New Zealand?”
Asked ChatGPT
“What's the best first aid training provider in New Zealand for workplace certification?”
Searched Google, AI Overview
“first aid training provider”
Searched Google, AI Overview
“first aid training nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is MediTrain or St John more popular in search?
This chart shows how often people search Google for MediTrain and St John by name. Each line represents a brand's share of searches for all seven first aid training providers we track, month by month, from searches in New Zealand.
Share of searches by month for St John, MediTrain. The figures are in the table below the chart.
View monthly share of searches table
| Month | St John | NZ Red Cross | MediTrain | First Aid NZ | FACT Co | First Training | LifeCare |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.6% | 24.6% | 3.3% | 2.2% | 0.82% | 0.96% | 0.61% |
| Nov 2025 | 67.8% | 24.6% | 3.3% | 2.3% | 0.62% | 0.96% | 0.48% |
| Dec 2025 | 73.7% | 19.8% | 2.9% | 2.1% | 0.55% | 0.45% | 0.45% |
| Jan 2026 | 69.3% | 23.1% | 3.4% | 2% | 0.84% | 0.63% | 0.77% |
| Feb 2026 | 65.7% | 25.9% | 3.9% | 2.1% | 0.66% | 0.73% | 0.93% |
| Mar 2026 | 61.7% | 29.9% | 3.7% | 2.3% | 0.81% | 0.69% | 0.87% |
| Apr 2026 | 70.1% | 22.5% | 3.4% | 2% | 0.85% | 0.64% | 0.5% |
| May 2026 | 64.6% | 27.4% | 3.1% | 2.3% | 1.1% | 0.72% | 0.72% |
| Jun 2026 | 62.9% | 28.6% | 3.8% | 1.9% | 1.1% | 0.57% | 1.1% |
| Jul 2026 | 69.5% | 22.3% | 3.4% | 1.5% | 1.5% | 0.98% | 0.77% |
| Aug 2026 | 64.5% | 27.4% | 3.8% | 1.7% | 1.1% | 0.72% | 0.72% |
| Sep 2026 | 68.1% | 23.9% | 3.3% | 1.9% | 1.2% | 0.76% | 0.76% |
How has the MediTrain and St John comparison changed over the last 12 months?
3 findings
- St John was ahead of MediTrain in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, MediTrain’s share of searches among first aid training providers in New Zealand held steady at 3.3%, and its estimated monthly branded searches held steady at 480.
- Across the 12 months ending September 2026, St John’s share of searches among first aid training providers in New Zealand moved from 67.6% to 68.1%, and its estimated monthly branded searches held steady at 9.9K.
How did search popularity change for New Zealand first aid training providers in September 2026?
2 changes
In September 2026, St John gained share of searches among first aid training providers in New Zealand, from 64.5% to 68.1%.
In September 2026, MediTrain lost share of searches among first aid training providers in New Zealand, from 3.8% to 3.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using MediTrain’s and St John’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among first aid training providers
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