La Roche-Posay vs Medik8:Which is more popular by branded search in New Zealand?
In August 2026, La Roche-Posay had more branded searches than Medik8 among skincare brands in New Zealand. La Roche-Posay was estimated to have 31K branded searches compared to Medik8’s 3K, and held a 15.3% Share of Search versus Medik8’s 1.5%.
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Which is more popular in search, La Roche-Posay or Medik8?
Compare skincare labels available in New Zealand using attributable brand and product searches made here. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for La Roche-Posay, Medik8. The figures are in the table below the chart.
View monthly share of search table
| Month | CeraVe | La Roche-Posay | Cetaphil | The Ordinary | Neutrogena | COSRX | Beauty of Joseon | Laneige | Dermalogica | Kiehl's | Bioderma | Essano | Clinique | Medik8 | Paula's Choice | SKIN1004 | SkinCeuticals | Trilogy | Drunk Elephant | Antipodes | Glow Lab | The INKEY List |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 14.7% | 18.3% | 14.4% | 7.3% | 8.6% | 4.9% | 4.7% | 4.2% | 3.9% | 3.8% | 2.5% | 2.1% | 2.2% | 1.5% | 2.2% | 0.5% | 0.89% | 1% | 0.85% | 0.45% | 0.55% | 0.19% |
| Nov 2025 | 13% | 18.3% | 13.5% | 7.1% | 8.5% | 4.4% | 5.3% | 5% | 4.3% | 5.1% | 1.9% | 2% | 3.1% | 1.3% | 2.4% | 0.75% | 0.84% | 1.3% | 0.88% | 0.49% | 0.47% | 0.18% |
| Dec 2025 | 15.1% | 18% | 13.3% | 7.4% | 8.8% | 4.9% | 5% | 5.5% | 3.6% | 3.6% | 1.9% | 2.2% | 2.5% | 1.3% | 1.9% | 0.75% | 0.94% | 1.1% | 0.92% | 0.58% | 0.51% | 0.18% |
| Jan 2026 | 17.2% | 17.3% | 13.6% | 7.8% | 8.6% | 5% | 5.6% | 4.5% | 3.3% | 2.3% | 2.3% | 2.1% | 2.4% | 1.5% | 2.1% | 0.77% | 0.92% | 0.83% | 0.84% | 0.56% | 0.48% | 0.25% |
| Feb 2026 | 18.9% | 17.6% | 12.4% | 7.6% | 8% | 5.8% | 4.9% | 4.3% | 3.8% | 2.2% | 2.1% | 2% | 2.3% | 1.5% | 1.9% | 0.68% | 1.1% | 0.69% | 0.75% | 0.54% | 0.46% | 0.23% |
| Mar 2026 | 19.5% | 16.1% | 12.7% | 8.4% | 7.4% | 6.4% | 5.1% | 4% | 3.5% | 2.6% | 2% | 2% | 2.3% | 1.5% | 2.1% | 0.77% | 0.87% | 0.85% | 0.65% | 0.5% | 0.46% | 0.26% |
| Apr 2026 | 20.3% | 17.5% | 12.5% | 8.5% | 6.8% | 6.5% | 5.2% | 3.7% | 3.3% | 1.9% | 2.3% | 1.8% | 1.8% | 1.7% | 1.8% | 0.77% | 0.99% | 0.78% | 0.61% | 0.45% | 0.49% | 0.38% |
| May 2026 | 22.6% | 15.3% | 12.9% | 9% | 6.3% | 6.7% | 5.3% | 3.3% | 2.9% | 2.3% | 1.6% | 2.6% | 1.8% | 1.4% | 1.5% | 1% | 0.75% | 0.73% | 0.61% | 0.47% | 0.44% | 0.35% |
| Jun 2026 | 23.6% | 15.5% | 12.3% | 10.6% | 6.8% | 5.9% | 5.7% | 3.6% | 2.5% | 1.5% | 1.7% | 1.8% | 1.6% | 1.2% | 1.5% | 1.2% | 0.73% | 0.79% | 0.55% | 0.37% | 0.33% | 0.21% |
| Jul 2026 | 22.6% | 15.9% | 14.3% | 10.1% | 6.5% | 5.6% | 5.4% | 3.5% | 2.5% | 1.7% | 1.7% | 1.6% | 1.8% | 1.4% | 1.4% | 1.2% | 0.82% | 0.7% | 0.43% | 0.37% | 0.36% | 0.33% |
| Aug 2026 | 21% | 15.3% | 14.6% | 8.6% | 7.5% | 5.6% | 5.3% | 3.4% | 2.8% | 2.7% | 2.2% | 1.9% | 1.9% | 1.5% | 1.4% | 0.87% | 0.87% | 0.84% | 0.52% | 0.45% | 0.4% | 0.22% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the La Roche-Posay and Medik8 comparison changed over the last 12 months?
3 findings
- La Roche-Posay was ahead of Medik8 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among skincare brands in New Zealand moved from 18.3% to 15.3%, and its estimated monthly branded searches moved from 26.9K to 31K.
- Across the 11 months ending August 2026, Medik8’s estimated Share of Search among skincare brands in New Zealand held steady at 1.5%, and its estimated monthly branded searches moved from 2.1K to 3K.
How did search popularity change for New Zealand skincare brands in August 2026?
2 changes
In August 2026, La Roche-Posay lost estimated Share of Search among skincare brands in New Zealand, from 15.9% to 15.3%.

Estimated monthly branded searches for Medik8 in New Zealand rose 40.9% over 11 measured months, from 2.1K to 3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using La Roche-Posay’s and Medik8’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
La Roche-Posay
34 branded search terms
- la roche posay
- la roche posay anthelios
- la roche posay anthelios spf
- la roche posay b5
- la roche posay cicaplast
- la roche posay cicaplast baume b5
- la roche posay cicaplast baume b5+
- la roche posay cleanser
- la roche posay cream
- la roche posay effaclar
- la roche posay facewash
- la roche posay gentle cleanser
- la roche posay gentle hydrating cleanser
- la roche posay hyalu b5 serum
- la roche posay moisturiser
- la roche posay moisturizer
- la roche posay near me
- la roche posay nz
- la roche posay online
- la roche posay retinol b3 serum
- la roche posay sensitive skin
- la roche posay serum
- la roche posay skincare
- la roche posay spf
- la roche posay sunblock
- la roche posay sunscreen
- la roche posay tinted spf
- la roche posay tinted sunscreen
- la roche posay toleriane
- la roche posay toleriane hydrating cleanser
- la roche posay toleriane hydrating gentle cleanser
- larocheposay cream
- larocheposay spf
- larocheposay sunblock
Medik8
6 branded search terms
- medik8
- medik8 cleanser
- medik8 eye cream
- medik8 nz
- medik8 retinol
- medik8 skincare

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