Korn Ferry vs Mercer:Which is more popular?
In September 2026, Korn Ferry had more branded searches than Mercer among salary benchmarking and pay intelligence providers in New Zealand. Korn Ferry had about 480 branded searches, while Mercer had 10. Korn Ferry made up 19.3% of all salary benchmarking and pay intelligence provider searches we track, and Mercer accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about salary benchmarking and pay intelligence providers, Korn Ferry and Mercer each appeared in three of the five answers. Mercer was mentioned before Korn Ferry in three out of four answers that named either.
Who do people search for more?
Korn Ferry, about 48 searches for every 1 for Mercer
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Mercer, named ahead of Korn Ferry in 3 of 4 answers
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Top salary benchmarking and pay intelligence providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Korn Ferry was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mercer was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Mercer was listed before Korn Ferry in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Strategic Pay1st
Payscale2nd- Mercer3rd
- Korn Ferry4th
Robert Walters5th- Ravio6th
LiveRem–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Robert Walters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Korn Ferry3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Strategic Pay3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Mercer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Payscale2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Ravio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LiveRem0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about salary benchmarking and pay intelligence providers
5 answers
Asked ChatGPT
“Which salary benchmarking and pay intelligence provider should I use in New Zealand?”
Asked ChatGPT
“What are the best salary benchmarking and pay intelligence providers in New Zealand?”
Asked ChatGPT
“What's the best salary benchmarking and pay intelligence provider in New Zealand for market pay data?”
Searched Google, AI Overview
“compensation benchmarking tool”
Searched Google, AI Overview
“salary survey software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Korn Ferry or Mercer more popular in search?
This chart shows how often people search Google for Korn Ferry and Mercer by name. Each line represents a brand's share of searches for all seven salary benchmarking and pay intelligence providers we track, month by month, from searches in New Zealand.
Share of searches by month for Korn Ferry, Mercer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Robert Walters | Korn Ferry | Strategic Pay | LiveRem | Payscale | Mercer | Ravio |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.7% | 17% | 12.4% | 5% | 7.8% | 0.35% | 0.71% |
| Nov 2025 | 53.1% | 15.9% | 17.1% | 7.3% | 4.9% | 0.82% | 0.82% |
| Dec 2025 | 53.5% | 17.1% | 18.2% | 4.8% | 5.3% | 0.53% | 0.53% |
| Jan 2026 | 51.8% | 15.5% | 13.5% | 12.7% | 4.8% | 0.8% | 0.8% |
| Feb 2026 | 58.4% | 14.2% | 12.4% | 7.7% | 6.6% | 0.36% | 0.36% |
| Mar 2026 | 50.2% | 18.5% | 13.8% | 11% | 5.6% | 0.31% | 0.63% |
| Apr 2026 | 56.7% | 17% | 15.2% | 5.7% | 4.3% | 0.35% | 0.71% |
| May 2026 | 54.6% | 16.4% | 12.6% | 10.2% | 5.1% | 0.34% | 0.68% |
| Jun 2026 | 55.9% | 16.8% | 11.9% | 8.4% | 6.3% | 0.35% | 0.35% |
| Jul 2026 | 51.9% | 19.2% | 13.3% | 9.7% | 4.9% | 0.65% | 0.32% |
| Aug 2026 | 52.8% | 19.5% | 13.8% | 7.7% | 4.9% | 0.41% | 0.81% |
| Sep 2026 | 52.2% | 19.3% | 14.1% | 7.6% | 6% | 0.4% | 0.4% |
How has the Korn Ferry and Mercer comparison changed over the last 12 months?
3 findings
- Korn Ferry was ahead of Mercer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Korn Ferry’s share of searches among salary benchmarking and pay intelligence providers in New Zealand moved from 17% to 19.3%, and its estimated monthly branded searches held steady at 480.
- Across the 12 months ending September 2026, Mercer’s share of searches among salary benchmarking and pay intelligence providers in New Zealand moved from 0.35% to 0.4%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand salary benchmarking and pay intelligence providers in September 2026?
1 change
In September 2026, Mercer rose from 7th to 6th among salary benchmarking and pay intelligence providers in New Zealand.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Korn Ferry’s and Mercer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Korn Ferry
1 branded search term
- korn ferry
Mercer
2 branded search terms
- mercer remuneration
- mercer salary survey
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