Hymer vs Swift:Which is more popular?
In September 2026, Swift had more branded searches than Hymer among caravan and motorhome brands in New Zealand. Swift had about 220 branded searches, while Hymer had 140. Swift made up 3.8% of all caravan and motorhome brand searches we track, and Hymer accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about caravan and motorhome brands, Swift appeared in two of the four answers and Hymer in one. Hymer and Swift were each mentioned first in one of the two answers that named either.
Who do people search for more?
Swift, about 57% more searches than Hymer
Who does AI mention more?
Swift, mentioned in 2 of 4 answers, Hymer in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top caravan and motorhome brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Swift was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Hymer was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Hymer and Swift were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Jayco3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
TrailLite3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Leisureline2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Swift2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hymer1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bürstner1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Avan0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sunliner0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about caravan and motorhome brands
4 answers
Asked ChatGPT
“Which caravan or motorhome brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best caravan and motorhome brands in New Zealand?”
Asked ChatGPT
“What's the best caravan or motorhome brand in New Zealand for family travel?”
Searched Google, AI Overview
“best caravan”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“motorhome nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Hymer or Swift more popular in search?
This chart shows how often people search Google for Hymer and Swift by name. Each line represents a brand's share of searches for all eight caravan and motorhome brands we track, month by month, from searches in New Zealand.
Share of searches by month for Swift, Hymer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jayco | TrailLite | Leisureline | Swift | Hymer | Bürstner | Avan | Sunliner |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.5% | 25.5% | 8.6% | 5% | 2.3% | 2.2% | 1.4% | 0.43% |
| Nov 2025 | 51.9% | 27% | 9.5% | 5.1% | 2.3% | 2% | 1.3% | 0.73% |
| Dec 2025 | 59.4% | 21.4% | 7.4% | 5.7% | 2.1% | 2.5% | 0.98% | 0.56% |
| Jan 2026 | 61.8% | 18.6% | 9.1% | 4.6% | 2.3% | 1.5% | 1.4% | 0.65% |
| Feb 2026 | 57% | 21.1% | 9.4% | 5.4% | 2.7% | 2.1% | 1.5% | 0.76% |
| Mar 2026 | 54% | 24.2% | 9.8% | 4.6% | 2.6% | 2% | 2.1% | 0.66% |
| Apr 2026 | 59.4% | 20% | 10% | 4.3% | 2% | 2.2% | 1.3% | 0.67% |
| May 2026 | 55.3% | 23.8% | 9.2% | 3.6% | 3.5% | 2.1% | 1.9% | 0.69% |
| Jun 2026 | 53.3% | 26.4% | 9.2% | 4.9% | 2.6% | 2.1% | 1.1% | 0.56% |
| Jul 2026 | 57.7% | 24.7% | 7.7% | 4% | 2.7% | 1.6% | 1.1% | 0.54% |
| Aug 2026 | 47.4% | 35% | 8.1% | 4% | 2% | 1.7% | 1.3% | 0.5% |
| Sep 2026 | 54% | 28.8% | 7.9% | 3.8% | 2.4% | 1.6% | 1% | 0.52% |
How has the Hymer and Swift comparison changed over the last 12 months?
3 findings
- Swift was ahead of Hymer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hymer’s share of searches among caravan and motorhome brands in New Zealand moved from 2.3% to 2.4%, and its estimated monthly branded searches moved from 160 to 140.
- Across the 12 months ending September 2026, Swift’s share of searches among caravan and motorhome brands in New Zealand moved from 5% to 3.8%, and its estimated monthly branded searches moved from 350 to 220.
How did search popularity change for New Zealand caravan and motorhome brands in September 2026?
2 changes
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Hymer’s and Swift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among caravan and motorhome brands
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