Brandwave

How popular isSunliner?

In September 2026, people searched for Sunliner by name about 30 times in New Zealand, about the same as the previous year. These searches made up 0.52% of all New Zealand caravan and motorhome brand searches, placing Sunliner eighth out of eight brands. When we asked both ChatGPT and Google AI Overviews about caravan and motorhome brands, Sunliner did not appear in any of the answers.

Search and AI answers in September 2026

Sunliner is the eighth most searched of 8 competitors and not listed in any AI answer.

  1. JaycoShare of searches 54%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  2. TrailLiteShare of searches 28.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  3. LeisurelineShare of searches 7.9%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  4. SwiftShare of searches 3.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  5. SunlinerShare of searches 0.52%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top caravan and motorhome brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Sunliner did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Jayco1st
  2. TrailLite2nd
  3. Leisureline3rd
  4. Hymer4th
  5. Swift5th
  6. Bürstner6th
  7. Avan–
  8. Sunliner–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Jayco3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • TrailLite3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Leisureline2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Swift2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hymer1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bürstner1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Avan0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sunliner0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about caravan and motorhome brands

4 answers
  • Asked ChatGPT

    “Which caravan or motorhome brand should I buy in New Zealand?”

    1. 1TrailLite
    2. 2Jayco
    3. 3Leisureline
    4. 4Swift
  • Asked ChatGPT

    “What are the best caravan and motorhome brands in New Zealand?”

    1. 1TrailLite
    2. 2Jayco
    3. 3Leisureline
    4. 4Hymer
    5. 5Bürstner
    6. 6Swift
  • Asked ChatGPT

    “What's the best caravan or motorhome brand in New Zealand for family travel?”

    1. 1Jayco
    2. 2TrailLite
  • Searched Google, AI Overview

    “best caravan”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “motorhome nz”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

    Which caravan and motorhome brands compete with Sunliner?

    Sunliner against caravan and motorhome brands in New Zealand, by month

    Share of searches by month for Jayco, TrailLite, Leisureline, Swift, Hymer, Sunliner. The figures are in the table below the chart.

    View monthly share of searches table
    MonthJaycoTrailLiteLeisurelineSwiftHymerBürstnerAvanSunliner
    Oct 202554.5%25.5%8.6%5%2.3%2.2%1.4%0.43%
    Nov 202551.9%27%9.5%5.1%2.3%2%1.3%0.73%
    Dec 202559.4%21.4%7.4%5.7%2.1%2.5%0.98%0.56%
    Jan 202661.8%18.6%9.1%4.6%2.3%1.5%1.4%0.65%
    Feb 202657%21.1%9.4%5.4%2.7%2.1%1.5%0.76%
    Mar 202654%24.2%9.8%4.6%2.6%2%2.1%0.66%
    Apr 202659.4%20%10%4.3%2%2.2%1.3%0.67%
    May 202655.3%23.8%9.2%3.6%3.5%2.1%1.9%0.69%
    Jun 202653.3%26.4%9.2%4.9%2.6%2.1%1.1%0.56%
    Jul 202657.7%24.7%7.7%4%2.7%1.6%1.1%0.54%
    Aug 202647.4%35%8.1%4%2%1.7%1.3%0.5%
    Sep 202654%28.8%7.9%3.8%2.4%1.6%1%0.52%
    1. 1.Jayco

      54%

      Held 1st. 3.1K estimated branded searches, +9.1% vs prior month. Share +6.5 points.

    2. 2.TrailLite

      28.8%

      Held 2nd. 1.7K estimated branded searches, -21.2% vs prior month. Share -6.2 points.

    3. Held 3rd. 460 estimated branded searches, -6.1% vs prior month. Share -0.2 points.

    4. 4.Swift

      3.8%

      Held 4th. 220 estimated branded searches, -8.3% vs prior month. Share -0.2 points.

    5. 5.Hymer

      2.4%

      Held 5th. 140 estimated branded searches, +16.7% vs prior month. Share +0.4 points.

    6. 6.Bürstner

      1.6%

      Held 6th. 90 estimated branded searches, -10% vs prior month. Share -0.1 points.

    7. 7.Avan

      1%

      Held 7th. 60 estimated branded searches, -25% vs prior month. Share -0.3 points.

    8. 8.Sunliner

      0.52%

      Held 8th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

    Compare popularity between Sunliner and its closest rivals

    How has branded search demand for Sunliner changed in New Zealand over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Sunliner in New Zealand held steady at 30.
    • Across the 12 months ending September 2026, Sunliner’s share of searches among caravan and motorhome brands in New Zealand held steady, from 0.43% to 0.52%.

    How did search popularity change for New Zealand caravan and motorhome brands in September 2026?

    6 changes
    1. In September 2026, Jayco gained share of searches among caravan and motorhome brands in New Zealand, from 47.4% to 54%.

    2. In September 2026, TrailLite lost share of searches among caravan and motorhome brands in New Zealand, from 35% to 28.8%.

    3. Estimated monthly branded searches for Avan in New Zealand fell 40% over 12 measured months, from 100 to 60 in September 2026.

    4. Estimated monthly branded searches for Bürstner in New Zealand fell 40% over 12 measured months, from 150 to 90 in September 2026.

    5. Estimated monthly branded searches for Swift in New Zealand fell 37.1% over 12 measured months, from 350 to 220 in September 2026.

    6. Estimated monthly branded searches for Leisureline in New Zealand fell 23.3% over 12 measured months, from 600 to 460 in September 2026.

    How are Sunliner’s branded searches counted?

    4 search terms

    Brandwave collects information about searches that people make online using Sunliner’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • sunliner campervan
    • sunliner caravan
    • sunliner motorhome
    • sunliner rv

    Do you work for Sunliner? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Creator with pink hair and a pink jacket

    Is Sunliner your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.