HTC Vive vs PlayStation VR2:Which is more popular by branded search in New Zealand?
In August 2026, PlayStation VR2 had more branded searches than HTC Vive among VR headset brands in New Zealand. PlayStation VR2 was estimated to have 1.9K branded searches compared to HTC Vive’s 400, and held a 13.2% Share of Search versus HTC Vive’s 2.8%.
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Which is more popular in search, HTC Vive or PlayStation VR2?
Compare the virtual and mixed reality headset brands New Zealanders play and work in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PlayStation VR2, HTC Vive. The figures are in the table below the chart.
View monthly share of search table
| Month | Meta Quest | PlayStation VR2 | Apple Vision Pro | HTC Vive | Pico |
|---|---|---|---|---|---|
| Oct 2025 | 73.4% | 9.9% | 11.4% | 3% | 2.2% |
| Nov 2025 | 76% | 12.7% | 7.1% | 2.5% | 1.7% |
| Dec 2025 | 78.6% | 12.9% | 5.2% | 2% | 1.3% |
| Jan 2026 | 76.7% | 11.2% | 8.1% | 2.4% | 1.5% |
| Feb 2026 | 75.4% | 12.5% | 8.1% | 2.8% | 1.2% |
| Mar 2026 | 74.8% | 11.5% | 8.9% | 2.6% | 2.2% |
| Apr 2026 | 75.1% | 11.5% | 8.6% | 2.8% | 2% |
| May 2026 | 72.3% | 12.2% | 11.1% | 2.9% | 1.5% |
| Jun 2026 | 70.2% | 16.4% | 8.9% | 2.7% | 1.8% |
| Jul 2026 | 74.5% | 13.8% | 7.4% | 2.6% | 1.6% |
| Aug 2026 | 73.2% | 13.2% | 9.1% | 2.8% | 1.8% |
| Sep 2026 | — | — | — | — | — |
How has the HTC Vive and PlayStation VR2 comparison changed over the last 12 months?
3 findings
- PlayStation VR2 was ahead of HTC Vive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, HTC Vive’s estimated Share of Search among VR headset brands in New Zealand moved from 3% to 2.8%, and its estimated monthly branded searches moved from 570 to 400.
- Across the 11 months ending August 2026, PlayStation VR2’s estimated Share of Search among VR headset brands in New Zealand moved from 9.9% to 13.2%, and its estimated monthly branded searches held steady at 1.9K.
How did search popularity change for New Zealand VR headset brands in August 2026?
2 changes

In August 2026, PlayStation VR2 lost estimated Share of Search among VR headset brands in New Zealand, from 13.8% to 13.2%.
Estimated monthly branded searches for HTC Vive in New Zealand fell 29.8% over 11 measured months, from 570 to 400 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using HTC Vive’s and PlayStation VR2’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
HTC Vive
12 branded search terms
- htc vive
- htc vive cosmos
- htc vive near me
- htc vive nz
- htc vive pro
- htc vive pro 2
- htc vive virtual reality
- htc vive vr headset
- htcvive
- htcvive virtual reality
- vive com
- vive vr
PlayStation VR2
9 branded search terms
- playstation vr2
- playstation vr2 headset
- playstation vr2 near me
- playstation vr2 nz
- playstation vr2 vr headset
- playstationvr2
- ps vr2
- psvr2
- sony playstation vr2

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.