Hozelock vs Rain Bird:Which is more popular?
In September 2026, Hozelock had more branded searches than Rain Bird among soaker hose brands in New Zealand. Hozelock had about 170 branded searches, while Rain Bird had 50. Hozelock made up 22.4% of all soaker hose brand searches we track, and Rain Bird accounted for 6.6%. When we asked ChatGPT and Google AI Overviews about soaker hose brands, Hozelock appeared in one of the five answers and Rain Bird in none.
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Top soaker hose brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hozelock was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Rain Bird did not appear in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about soaker hose brands
5 answers
Asked ChatGPT
“Which soaker hose brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best soaker hose brands in New Zealand?”
Asked ChatGPT
“What's the best soaker hose brand in New Zealand for a vegetable garden?”
Searched Google, AI Overview
“best soaker hose”
Searched Google, AI Overview
“drip hose nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Hozelock or Rain Bird more popular in search?
This chart shows how often people search Google for Hozelock and Rain Bird by name. Each line represents a brand's share of searches for all three soaker hose brands we track, month by month, from searches in New Zealand.
Share of searches by month for Hozelock, Rain Bird. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Hozelock | Rain Bird |
|---|---|---|---|
| Oct 2025 | 69.2% | 24.3% | 6.5% |
| Nov 2025 | 73.7% | 20.5% | 5.8% |
| Dec 2025 | 75.2% | 19.4% | 5.5% |
| Jan 2026 | 68.5% | 23.4% | 8.1% |
| Feb 2026 | 65.2% | 24.6% | 10.1% |
| Mar 2026 | 72.4% | 18.4% | 9.2% |
| Apr 2026 | 67.3% | 18.4% | 14.3% |
| May 2026 | 73.2% | 19.6% | 7.1% |
| Jun 2026 | 71.4% | 21.4% | 7.1% |
| Jul 2026 | 65.1% | 25.6% | 9.3% |
| Aug 2026 | 65% | 23.3% | 11.7% |
| Sep 2026 | 71.1% | 22.4% | 6.6% |
How has the Hozelock and Rain Bird comparison changed over the last 12 months?
3 findings
- Hozelock was ahead of Rain Bird in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hozelock’s share of searches among soaker hose brands in New Zealand moved from 24.3% to 22.4%, and its estimated monthly branded searches moved from 260 to 170.
- Across the 12 months ending September 2026, Rain Bird’s share of searches among soaker hose brands in New Zealand moved from 6.5% to 6.6%, and its estimated monthly branded searches moved from 70 to 50.
How did search popularity change for New Zealand soaker hose brands in September 2026?
2 changes
In September 2026, Rain Bird lost share of searches among soaker hose brands in New Zealand, from 11.7% to 6.6%.
In September 2026, Hozelock lost share of searches among soaker hose brands in New Zealand, from 23.3% to 22.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hozelock’s and Rain Bird’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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