Soaker hose brands in New Zealand:Which are most popular?
In September 2026, Gardena was the most searched soaker hose brand in New Zealand, accounting for 71.1% of all searches among the three brands we track. When we checked with ChatGPT and Google AI Overviews, Gardena was mentioned most often, in two of the five answers.
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Top soaker hose brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Gardena was mentioned most often, in two of the five answers. Rain Bird, which ranked third in searches, was not mentioned at all.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about soaker hose brands
5 answers
Asked ChatGPT
“Which soaker hose brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best soaker hose brands in New Zealand?”
Asked ChatGPT
“What's the best soaker hose brand in New Zealand for a vegetable garden?”
Searched Google, AI Overview
“best soaker hose”
Searched Google, AI Overview
“drip hose nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which soaker hose brands do people search for most?
This chart shows how often people search Google for each soaker hose brand by name. Each line represents a brand's share of searches for all three soaker hose brands we track, month by month, from searches in New Zealand.
Share of searches by month for Gardena, Hozelock, Rain Bird. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Hozelock | Rain Bird |
|---|---|---|---|
| Oct 2025 | 69.2% | 24.3% | 6.5% |
| Nov 2025 | 73.7% | 20.5% | 5.8% |
| Dec 2025 | 75.2% | 19.4% | 5.5% |
| Jan 2026 | 68.5% | 23.4% | 8.1% |
| Feb 2026 | 65.2% | 24.6% | 10.1% |
| Mar 2026 | 72.4% | 18.4% | 9.2% |
| Apr 2026 | 67.3% | 18.4% | 14.3% |
| May 2026 | 73.2% | 19.6% | 7.1% |
| Jun 2026 | 71.4% | 21.4% | 7.1% |
| Jul 2026 | 65.1% | 25.6% | 9.3% |
| Aug 2026 | 65% | 23.3% | 11.7% |
| Sep 2026 | 71.1% | 22.4% | 6.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 71.1% | 540 | +38.5% | +6.1 points | |
| 2, held 2nd | 22.4% | 170 | +21.4% | -1 points | |
| 3, held 3rd | 6.6% | 50 | -28.6% | -5.1 points |
Which brand is most popular in search among soaker hose brands in New Zealand?
3 brands
In September 2026, Gardena was the most searched among soaker hose brands in New Zealand, with an estimated 540 branded searches, 71.1% of all searches for the three we track. Hozelock is in 2nd place, 48.7 percentage points behind at 22.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 69.2% → 71.1% | 75.2%Dec 2025 | 65%Aug 2026 | 1st | |
| Hozelock | 24.3% → 22.4% | 25.6%Jul 2026 | 18.4%Apr 2026 | 2nd |
| 6.5% → 6.6% | 14.3%Apr 2026 | 5.5%Dec 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Gardena’s share of searches among soaker hose brands in New Zealand increased from 69.2% to 71.1%.
- Across the 12 months ending September 2026, Hozelock’s share of searches among soaker hose brands in New Zealand decreased from 24.3% to 22.4%.
- Across the 12 months ending September 2026, Gardena’s share of searches among soaker hose brands in New Zealand peaked at 75.2% in December 2025 and was lowest at 65% in August 2026.
- Across the 12 months ending September 2026, Hozelock’s share of searches among soaker hose brands in New Zealand peaked at 25.6% in July 2026 and was lowest at 18.4% in April 2026.
- Across the 12 months ending September 2026, Rain Bird’s share of searches among soaker hose brands in New Zealand peaked at 14.3% in April 2026 and was lowest at 5.5% in December 2025.
- Across the 12 months ending September 2026, Rain Bird held steady: its share of searches among soaker hose brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand soaker hose brands in September 2026?
3 changes

In September 2026, Gardena gained share of searches among soaker hose brands in New Zealand, from 65% to 71.1%.

In September 2026, Rain Bird lost share of searches among soaker hose brands in New Zealand, from 11.7% to 6.6%.
In September 2026, Hozelock lost share of searches among soaker hose brands in New Zealand, from 23.3% to 22.4%.
Compare popularity between leading brands

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