Horleys vs Hydralyte:Which is more popular in New Zealand?
In October 2026, Hydralyte had more branded searches than Horleys among electrolyte drink brands in New Zealand. Hydralyte had about 5,590 branded searches, while Horleys had 540. Hydralyte made up 18.1% of all electrolyte drink brand searches we track, and Horleys accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about electrolyte drink brands, Hydralyte appeared in two of the four answers and Horleys in one. Hydralyte was mentioned before Horleys in every answer that named either.
Who do people search for more?
Hydralyte, about 10 searches for every 1 for Horleys
Who does AI mention more?
Hydralyte, mentioned in 2 of 4 answers, Horleys in 1
Who does AI recommend more?
Hydralyte, named ahead of Horleys in 2 of 2 answers
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Top electrolyte drink brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Hydralyte was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Horleys was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Hydralyte was listed before Horleys in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Powerade3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Hydralyte2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pure Sports Nutrition2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Musashi1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Horleys1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LMNT1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Gatorade0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Nuun0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about electrolyte drink brands
4 answers
Asked ChatGPT
“Which electrolyte drink brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best electrolyte drink brands in New Zealand?”
Asked ChatGPT
“What's the best electrolyte drink brand in New Zealand for sport recovery?”
Searched Google, AI Overview
“best electrolyte drink”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“sports drink nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Horleys or Hydralyte more popular in search?
This chart shows how often people search Google for Horleys and Hydralyte by name. Each line represents a brand's share of searches for all eight electrolyte drink brands we track, month by month, from searches in New Zealand.
Share of searches by month for Hydralyte, Horleys. The figures are in the table below the chart.
View monthly share of searches table
| Month | Musashi | Powerade | Hydralyte | Pure Sports Nutrition | Gatorade | Horleys | LMNT | Nuun |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 46.3% | 18.1% | 14.6% | 9% | 7.5% | 2.3% | 2.1% | 0.12% |
| Dec 2025 | 44.1% | 17.2% | 17.3% | 8.5% | 8.8% | 2.1% | 1.9% | 0.14% |
| Jan 2026 | 44.6% | 15.9% | 16.3% | 9.4% | 7.9% | 3% | 2.7% | 0.17% |
| Feb 2026 | 46.2% | 17.7% | 14.5% | 9.1% | 8.5% | 2.2% | 1.8% | 0.12% |
| Mar 2026 | 45.6% | 17.3% | 14.5% | 10% | 8.5% | 1.8% | 2.2% | 0.08% |
| Apr 2026 | 46% | 16.5% | 14% | 10.5% | 8.6% | 2.2% | 2.1% | 0.14% |
| May 2026 | 47.2% | 20.4% | 12% | 7.3% | 8.8% | 2.4% | 1.9% | 0.12% |
| Jun 2026 | 47.2% | 21% | 13.1% | 7.1% | 7.9% | 1.9% | 1.8% | 0.04% |
| Jul 2026 | 43.1% | 19.1% | 17% | 8.2% | 8.2% | 2.2% | 2.1% | 0.09% |
| Aug 2026 | 40.4% | 21.8% | 17.4% | 7.4% | 9.7% | 1.8% | 1.4% | 0.03% |
| Sep 2026 | 43.8% | 18.9% | 17.2% | 9.1% | 8% | 1.7% | 1.3% | 0.07% |
| Oct 2026 | 43.3% | 20.5% | 18.1% | 8.3% | 6.8% | 1.8% | 1.1% | 0.06% |
How has branded search for Horleys and Hydralyte changed in New Zealand over the last 12 months?
3 findings
- Hydralyte was ahead of Horleys in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Horleys’ share of searches among electrolyte drink brands in New Zealand moved from 2.3% to 1.8%, and its estimated monthly branded searches moved from 560 to 540.
- Across the 12 months ending October 2026, Hydralyte’s share of searches among electrolyte drink brands in New Zealand moved from 14.6% to 18.1%, and its estimated monthly branded searches moved from 3.6K to 5.6K.
How did search popularity change for New Zealand electrolyte drink brands in October 2026?
1 change

In October 2026, Hydralyte gained share of searches among electrolyte drink brands in New Zealand, from 17.2% to 18.1%.
How are Horleys’ and Hydralyte’s branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Horleys’ and Hydralyte’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among electrolyte drink brands

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