Brandwave

Greenworks vs Toro:Which is more popular?

In September 2026, Toro had more branded searches than Greenworks among snow blower brands in New Zealand. Toro had about 880 branded searches, while Greenworks had 0. Toro made up 4.9% of all snow blower brand searches we track, and Greenworks accounted for 0%. When we asked ChatGPT and Google AI Overviews about snow blower brands, Toro appeared in all five answers and Greenworks in none.

Among snow blower brands in New Zealand in September 2026

Who do people search for more?

Toro, the only one of the two with measured searches

Toro 880 searchesGreenworks 0 searches

Who does AI mention more?

Toro, mentioned in every answer we collected

Toro in 5 of 5Greenworks in 0 of 5

Who does AI recommend more?

Toro, the only one of the two named

Toro first in 5Greenworks never named

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Top snow blower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Toro appeared in all five answers. Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ariens1st
  2. Honda Power Equipment2nd
  3. Toro3rd
  4. Husqvarna4th
  5. Ryobi–
  6. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ariens5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about snow blower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Greenworks or Toro more popular in search?

This chart shows how often people search Google for Greenworks and Toro by name. Each line represents a brand's share of searches for all six snow blower brands we track, month by month, from searches in New Zealand.

Greenworks and Toro among snow blower brands in New Zealand, by month

Share of searches by month for Toro, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiHusqvarnaToroHonda Power EquipmentAriensGreenworks
Oct 202537.8%52.4%4.5%5.1%0.15%0%
Nov 202547.9%43.2%4.2%4.6%0.13%0%
Dec 202552.3%39.3%4%4.1%0.14%0.05%
Jan 202646.4%44.5%4.6%4.3%0.16%0.05%
Feb 202640.7%48.3%4.9%5.9%0.17%0.06%
Mar 202646.4%44.6%4.6%4.2%0.21%0%
Apr 202642.8%48.3%5.1%3.7%0.17%0%
May 202639.6%50.9%5.4%3.8%0.18%0%
Jun 202643.4%46.6%5.9%4%0.13%0%
Jul 202643%47.8%5.1%3.9%0.14%0.07%
Aug 202647.2%43%5.6%4%0.13%0%
Sep 202650%40.3%4.9%4.6%0.17%0%

How has the Greenworks and Toro comparison changed over the last 12 months?

3 findings
  • Toro was ahead of Greenworks in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Greenworks’ share of searches among snow blower brands in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.
  • Across the 12 months ending September 2026, Toro’s share of searches among snow blower brands in New Zealand moved from 4.5% to 4.9%, and its estimated monthly branded searches held steady at 880.

How did search popularity change for New Zealand snow blower brands in September 2026?

1 change

  1. In September 2026, Toro lost share of searches among snow blower brands in New Zealand, from 5.6% to 4.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Greenworks’ and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Greenworks

1 branded search term

  • greenworks snow blower

Toro

1 branded search term

  • toro

How the Brand Demand Index is measured

Other head-to-heads among snow blower brands

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