Brandwave

Greenland Auto Group vs Imported Carz:Which is more popular?

In September 2026, Greenland Auto Group had more branded searches than Imported Carz among Palmerston North used car dealerships in New Zealand. Greenland Auto Group had about 170 branded searches, while Imported Carz had 70. Greenland Auto Group made up 7.3% of all Palmerston North used car dealership searches we track, and Imported Carz accounted for 3%. When we asked ChatGPT and Google AI Overviews about Palmerston North used car dealerships, Greenland Auto Group appeared in all four answers and Imported Carz in two. Greenland Auto Group was mentioned before Imported Carz in every answer.

Among Palmerston North used car dealerships in New Zealand in September 2026

Who do people search for more?

Greenland Auto Group, about 2 searches for every 1 for Imported Carz

Greenland Auto Group 170 searchesImported Carz 70 searches

Who does AI mention more?

Greenland Auto Group, mentioned in every answer we collected

Greenland Auto Group in 4 of 4Imported Carz in 2 of 4

Who does AI recommend more?

Greenland Auto Group, named ahead of Imported Carz in every answer

Greenland Auto Group first in 3Imported Carz never first

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Top Palmerston North used car dealerships in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Greenland Auto Group appeared in all four answers. Imported Carz was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Greenland Auto Group was listed before Imported Carz in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenland Auto Group1st
  2. McVerry Crawford Motor Group2nd
  3. Terans Auto Traders3rd
  4. ORIX Vehicle Sales4th
  5. Mainly Cars5th
  6. Turners Cars Palmerston North6th
  7. Ian Humphrey Motors7th
  8. Imported Carz8th
  9. Yes Cars–
  10. Japan Cars–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Greenland Auto Group4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Turners Cars Palmerston North3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • McVerry Crawford Motor Group3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • ORIX Vehicle Sales2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Imported Carz2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Terans Auto Traders2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mainly Cars1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ian Humphrey Motors1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Yes Cars1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Japan Cars0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Palmerston North used car dealerships

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Greenland Auto Group or Imported Carz more popular in search?

This chart shows how often people search Google for Greenland Auto Group and Imported Carz by name. Each line represents a brand's share of searches for all ten Palmerston North used car dealerships we track, month by month, from searches in New Zealand.

Greenland Auto Group and Imported Carz among Palmerston North used car dealerships in New Zealand, by month

Share of searches by month for Greenland Auto Group, Imported Carz. The figures are in the table below the chart.

View monthly share of searches table
MonthTurners Cars Palmerston NorthMcVerry Crawford Motor GroupMainly CarsIan Humphrey MotorsYes CarsJapan CarsORIX Vehicle SalesGreenland Auto GroupImported CarzTerans Auto Traders
Oct 202526.4%17.6%9.3%14.3%11.5%3.3%9.9%0%3.8%3.8%
Nov 202523.4%23.9%8.3%12.7%12.7%2.4%7.3%0%5.4%3.9%
Dec 202525.8%21.5%11.3%9.1%11.3%3.2%9.7%0%3.8%4.3%
Jan 202630.1%16.7%8.8%8.8%13.4%4.2%10%0%4.6%3.3%
Feb 202624.9%25.3%8.9%8.9%11%3.4%10.1%0%3.8%3.8%
Mar 202630.4%20.7%11%7.2%13.5%3.4%8%0%3.8%2.1%
Apr 202628.8%19.5%6.8%6.8%12.7%7.8%8.8%0%5.4%3.4%
May 202629.2%19.8%8.4%6.9%10.4%7.4%7.9%0%6.9%3%
Jun 202625.5%21.2%7.4%7.4%9.1%5.6%12.6%3.9%4.8%2.6%
Jul 202627.8%15.6%8%6.6%8%7.1%10.8%8%5.2%2.8%
Aug 202625.9%17.5%9.2%7.5%9.2%7.9%9.6%7.5%3.1%2.6%
Sep 202625.4%14.2%13.8%9.1%9.1%8.2%7.8%7.3%3%2.2%

How has the Greenland Auto Group and Imported Carz comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Palmerston North used car dealerships in September 2026?

1 change

  1. In September 2026, Ian Humphrey Motors overtook ORIX Vehicle Sales and 3 others to rank 4th among Palmerston North used car dealerships in New Zealand, with 9.1% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Greenland Auto Group’s and Imported Carz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Greenland Auto Group

1 branded search term

  • greenland auto group

Imported Carz

1 branded search term

  • imported carz

How the Brand Demand Index is measured

Other head-to-heads among Palmerston North used car dealerships

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