Brandwave

Gopala vs Puhoi Valley:Which is more popular?

In September 2026, Puhoi Valley had more branded searches than Gopala among yoghurt brands in New Zealand. Puhoi Valley had about 1,360 branded searches, while Gopala had 70. Puhoi Valley made up 6.7% of all yoghurt brand searches we track, and Gopala accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about yoghurt brands, Puhoi Valley appeared in three of the five answers and Gopala in one. Puhoi Valley was mentioned before Gopala in every answer that named either.

Among yoghurt brands in New Zealand in September 2026

Who do people search for more?

Puhoi Valley, about 19 searches for every 1 for Gopala

Puhoi Valley 1.4K searchesGopala 70 searches

Who does AI mention more?

Puhoi Valley, mentioned in 3 of 5 answers, Gopala in 1

Puhoi Valley in 3 of 5Gopala in 1 of 5

Who does AI recommend more?

Puhoi Valley, named ahead of Gopala in 3 of 3 answers

Puhoi Valley first in 3Gopala never first

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Top yoghurt brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Puhoi Valley was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Gopala was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Puhoi Valley was listed before Gopala in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Cyclops1st
  2. The Collective2nd
  3. Anchor3rd
  4. Chobani4th
  5. Puhoi Valley4th
  6. Gopala6th
  7. Yoplait–
  8. Fresh 'n Fruity–
  9. De Winkel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Cyclops5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Collective4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Puhoi Valley3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chobani2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Anchor2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gopala1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yoplait0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fresh 'n Fruity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • De Winkel0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about yoghurt brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Gopala or Puhoi Valley more popular in search?

This chart shows how often people search Google for Gopala and Puhoi Valley by name. Each line represents a brand's share of searches for all nine yoghurt brands we track, month by month, from searches in New Zealand.

Gopala and Puhoi Valley among yoghurt brands in New Zealand, by month

Share of searches by month for Puhoi Valley, Gopala. The figures are in the table below the chart.

View monthly share of searches table
MonthChobaniThe CollectiveCyclopsYoplaitPuhoi ValleyFresh 'n FruityDe WinkelGopalaAnchor
Oct 202547.9%15.3%10.6%8.7%11%3%3.3%0.13%0.07%
Nov 202542.9%19.2%12.3%9.3%9.6%3.5%3%0.15%0.08%
Dec 202538.5%19.6%15.1%9.1%11.3%3.5%2.5%0.38%0.09%
Jan 202644.6%17.6%11.8%9.2%10.3%3.1%3.1%0.19%0.19%
Feb 202650.7%14.5%9.1%10%8.8%3.4%3%0.35%0.07%
Mar 202648.4%13.3%11.2%10.3%9%4.1%3.4%0.21%0.07%
Apr 202646.3%16.4%11.4%9.3%8.8%4.1%3.4%0.28%0.07%
May 202650.7%13%11.6%8.5%9.5%3.4%2.9%0.24%0.12%
Jun 202656.1%11.6%10.8%8.1%7.2%3.4%2.3%0.4%0.06%
Jul 202653%11%17.7%7.1%6.4%2.9%1.6%0.25%0.05%
Aug 202647.7%9.9%22.6%6.6%7.2%3.1%2.5%0.38%0.04%
Sep 202655.3%13.4%11.9%7.2%6.7%3.1%1.9%0.35%0.05%

How has the Gopala and Puhoi Valley comparison changed over the last 12 months?

3 findings
  • Puhoi Valley was ahead of Gopala in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gopala’s share of searches among yoghurt brands in New Zealand moved from 0.13% to 0.35%, and its estimated monthly branded searches moved from 20 to 70.
  • Across the 12 months ending September 2026, Puhoi Valley’s share of searches among yoghurt brands in New Zealand moved from 11% to 6.7%, and its estimated monthly branded searches moved from 1.7K to 1.4K.

How did search popularity change for New Zealand yoghurt brands in September 2026?

3 changes

  1. In September 2026, Yoplait overtook Puhoi Valley to rank 4th among yoghurt brands in New Zealand, with 7.2% of the searches.

  2. Estimated monthly branded searches for Gopala in New Zealand rose 250% over 12 measured months, from 20 to 70 in September 2026.

  3. Estimated monthly branded searches for Puhoi Valley in New Zealand fell 18.1% over 12 measured months, from 1.7K to 1.4K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Gopala’s and Puhoi Valley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gopala

1 branded search term

  • gopala pukekohe

Puhoi Valley

4 branded search terms

  • puhoi valley
  • puhoi valley yoghurt
  • puhoi valley yogurt
  • puhoivalley

How the Brand Demand Index is measured

Other head-to-heads among yoghurt brands

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