GOOLOO vs Projecta:Which is more popular?
In September 2026, Projecta had more branded searches than GOOLOO among jump starter brands in New Zealand. Projecta had about 430 branded searches, while GOOLOO had 10. Projecta made up 13.1% of all jump starter brand searches we track, and GOOLOO accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about jump starter brands, GOOLOO and Projecta each appeared in three of the four answers. Projecta was mentioned before GOOLOO in every answer.
Who do people search for more?
Projecta, about 43 searches for every 1 for GOOLOO
Who does AI mention more?
Both were mentioned in 3 of 4 answers.
Who does AI recommend more?
Projecta, named ahead of GOOLOO in every answer
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Top jump starter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, GOOLOO and Projecta were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Projecta was listed before GOOLOO in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NOCO3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Projecta3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
GOOLOO3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Anker0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Stanley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about jump starter brands
4 answers
Asked ChatGPT
“Which jump starter brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best jump starter brands in New Zealand?”
Asked ChatGPT
“What's the best jump starter brand in New Zealand for a flat battery?”
Searched Google, AI Overview
“jump starter nz”
Searched Google, AI Overview
“portable jump starter nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is GOOLOO or Projecta more popular in search?
This chart shows how often people search Google for GOOLOO and Projecta by name. Each line represents a brand's share of searches for all five jump starter brands we track, month by month, from searches in New Zealand.
Share of searches by month for Projecta, GOOLOO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Anker | NOCO | Projecta | Stanley | GOOLOO |
|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 32.1% | 18.9% | 4.4% | 0.4% |
| Nov 2025 | 45.6% | 34.6% | 14.4% | 4.2% | 1.1% |
| Dec 2025 | 46.4% | 33.1% | 16.3% | 3.4% | 0.76% |
| Jan 2026 | 45.3% | 32.6% | 16.1% | 5.2% | 0.75% |
| Feb 2026 | 43.2% | 34.9% | 18.3% | 3.1% | 0.44% |
| Mar 2026 | 46.3% | 31.4% | 18.4% | 3.5% | 0.39% |
| Apr 2026 | 43.8% | 36.2% | 15.8% | 3.4% | 0.75% |
| May 2026 | 44% | 37.1% | 16.6% | 1.9% | 0.39% |
| Jun 2026 | 41.5% | 38.9% | 17.1% | 1.8% | 0.73% |
| Jul 2026 | 41.3% | 37.2% | 17.8% | 3% | 0.67% |
| Aug 2026 | 45.6% | 33.4% | 17.5% | 2.8% | 0.63% |
| Sep 2026 | 53.5% | 29.8% | 13.1% | 3.3% | 0.3% |
How has the GOOLOO and Projecta comparison changed over the last 12 months?
3 findings
- Projecta was ahead of GOOLOO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GOOLOO’s share of searches among jump starter brands in New Zealand moved from 0.4% to 0.3%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Projecta’s share of searches among jump starter brands in New Zealand moved from 18.9% to 13.1%, and its estimated monthly branded searches moved from 470 to 430.
How did search popularity change for New Zealand jump starter brands in September 2026?
1 change
In September 2026, Projecta lost share of searches among jump starter brands in New Zealand, from 17.5% to 13.1%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using GOOLOO’s and Projecta’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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