Brandwave

Gitzo vs Joby:Which is more popular?

In September 2026, Joby had more branded searches than Gitzo among tripod brands in New Zealand. Joby had about 180 branded searches, while Gitzo had 20. Joby made up 14.9% of all tripod brand searches we track, and Gitzo accounted for 1.7%. When we asked ChatGPT and Google AI Overviews about tripod brands, Gitzo appeared in three of the five answers and Joby in two. Gitzo was mentioned before Joby in three out of four answers.

Among tripod brands in New Zealand in September 2026

Who do people search for more?

Joby, about 9 searches for every 1 for Gitzo

Joby 180 searchesGitzo 20 searches

Who does AI mention more?

Gitzo, mentioned in 3 of 5 answers, Joby in 2

Gitzo in 3 of 5Joby in 2 of 5

Who does AI recommend more?

Gitzo, named ahead of Joby in 3 of 4 answers

Gitzo first in 3Joby first in 1

Follow Gitzo vs Joby and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top tripod brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gitzo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Joby was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Gitzo was listed before Joby in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Benro1st
  2. Manfrotto2nd
  3. Gitzo3rd
  4. Joby4th
  5. Peak Design5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Manfrotto5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Benro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gitzo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Peak Design2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joby2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about tripod brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Gitzo or Joby more popular in search?

This chart shows how often people search Google for Gitzo and Joby by name. Each line represents a brand's share of searches for all five tripod brands we track, month by month, from searches in New Zealand.

Gitzo and Joby among tripod brands in New Zealand, by month

Share of searches by month for Joby, Gitzo. The figures are in the table below the chart.

View monthly share of searches table
MonthPeak DesignManfrottoJobyBenroGitzo
Oct 202547.7%19.9%24.5%5.3%2.6%
Nov 202553%22.3%16.9%6%1.8%
Dec 202552.9%20.6%16.2%7.4%2.9%
Jan 202639.1%24.5%29.1%5.3%2%
Feb 202645.7%24.8%19.4%7%3.1%
Mar 202651.1%22.7%18.4%6.4%1.4%
Apr 202652.9%19.1%17.6%6.6%3.7%
May 202639.1%24.5%27.2%7.9%1.3%
Jun 202645.4%21.5%21.5%8.5%3.1%
Jul 202646.5%25.2%18.9%6.3%3.1%
Aug 202658.7%20%12.7%6%2.7%
Sep 202648.8%24.8%14.9%9.9%1.7%

How has the Gitzo and Joby comparison changed over the last 12 months?

3 findings
  • Joby was ahead of Gitzo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gitzo’s share of searches among tripod brands in New Zealand moved from 2.6% to 1.7%, and its estimated monthly branded searches moved from 40 to 20.
  • Across the 12 months ending September 2026, Joby’s share of searches among tripod brands in New Zealand moved from 24.5% to 14.9%, and its estimated monthly branded searches moved from 370 to 180.

How did search popularity change for New Zealand tripod brands in September 2026?

2 changes
  1. In September 2026, Joby gained share of searches among tripod brands in New Zealand, from 12.7% to 14.9%.

  2. In September 2026, Gitzo lost share of searches among tripod brands in New Zealand, from 2.7% to 1.7%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Gitzo’s and Joby’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gitzo

2 branded search terms

  • gitzo
  • gitzo tripod

Joby

2 branded search terms

  • joby
  • joby gorillapod

How the Brand Demand Index is measured

Other head-to-heads among tripod brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.