Joby vs Peak Design:Which is more popular?
In September 2026, Peak Design had more branded searches than Joby among tripod brands in New Zealand. Peak Design had about 590 branded searches, while Joby had 180. Peak Design made up 48.8% of all tripod brand searches we track, and Joby accounted for 14.9%. When we asked ChatGPT and Google AI Overviews about tripod brands, Joby and Peak Design each appeared in two of the five answers. Peak Design was mentioned before Joby in two out of three answers that named either.
Who do people search for more?
Peak Design, about 3 searches for every 1 for Joby
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Peak Design, named ahead of Joby in 2 of 3 answers
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Top tripod brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Joby was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Peak Design was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Peak Design was listed before Joby in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Benro1st- Manfrotto2nd
Gitzo3rd
Joby4th- Peak Design5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Manfrotto5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Benro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gitzo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Peak Design2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Joby2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about tripod brands
5 answers
Asked ChatGPT
“Which tripod brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best tripod brands in New Zealand?”
Asked ChatGPT
“What's the best tripod brand in New Zealand for a camera?”
Searched Google, AI Overview
“camera tripod nz”
Searched Google, AI Overview
“tripod nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Joby or Peak Design more popular in search?
This chart shows how often people search Google for Joby and Peak Design by name. Each line represents a brand's share of searches for all five tripod brands we track, month by month, from searches in New Zealand.
Share of searches by month for Peak Design, Joby. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peak Design | Manfrotto | Joby | Benro | Gitzo |
|---|---|---|---|---|---|
| Oct 2025 | 47.7% | 19.9% | 24.5% | 5.3% | 2.6% |
| Nov 2025 | 53% | 22.3% | 16.9% | 6% | 1.8% |
| Dec 2025 | 52.9% | 20.6% | 16.2% | 7.4% | 2.9% |
| Jan 2026 | 39.1% | 24.5% | 29.1% | 5.3% | 2% |
| Feb 2026 | 45.7% | 24.8% | 19.4% | 7% | 3.1% |
| Mar 2026 | 51.1% | 22.7% | 18.4% | 6.4% | 1.4% |
| Apr 2026 | 52.9% | 19.1% | 17.6% | 6.6% | 3.7% |
| May 2026 | 39.1% | 24.5% | 27.2% | 7.9% | 1.3% |
| Jun 2026 | 45.4% | 21.5% | 21.5% | 8.5% | 3.1% |
| Jul 2026 | 46.5% | 25.2% | 18.9% | 6.3% | 3.1% |
| Aug 2026 | 58.7% | 20% | 12.7% | 6% | 2.7% |
| Sep 2026 | 48.8% | 24.8% | 14.9% | 9.9% | 1.7% |
How has the Joby and Peak Design comparison changed over the last 12 months?
3 findings
- Peak Design was ahead of Joby in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Joby’s share of searches among tripod brands in New Zealand moved from 24.5% to 14.9%, and its estimated monthly branded searches moved from 370 to 180.
- Across the 12 months ending September 2026, Peak Design’s share of searches among tripod brands in New Zealand moved from 47.7% to 48.8%, and its estimated monthly branded searches moved from 720 to 590.
How did search popularity change for New Zealand tripod brands in September 2026?
2 changes
In September 2026, Joby gained share of searches among tripod brands in New Zealand, from 12.7% to 14.9%.
In September 2026, Peak Design lost share of searches among tripod brands in New Zealand, from 58.7% to 48.8%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Joby’s and Peak Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Joby
2 branded search terms
- joby
- joby gorillapod
Peak Design
1 branded search term
- peak design
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