Brandwave

Flagship Eatery vs The Works Gisborne:Which is more popular by branded search in New Zealand?

In August 2026, Flagship Eatery and The Works Gisborne were level on Share of Search among gisborne restaurants in New Zealand, with an estimated 1.1K branded searches each, at 50% estimated Share of Search each.

Share of Search among gisborne restaurants in New Zealand in August 2026Which is more popular in search, Flagship Eatery or The Works Gisborne?
Flagship Eatery50%1.1K searches
vs
The Works Gisborne50%1.1K searches

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Which is more popular in search, Flagship Eatery or The Works Gisborne?

Compare restaurants in Gisborne, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Flagship Eatery and The Works Gisborne among gisborne restaurants in New Zealand, by month

Share of Search by month for Flagship Eatery, The Works Gisborne. The figures are in the table below the chart.

View monthly share of search table
MonthFlagship EateryThe Works Gisborne
Oct 202543.4%56.6%
Nov 202548.4%51.6%
Dec 202552.2%47.8%
Jan 202648.4%51.6%
Feb 202654.6%45.4%
Mar 202654.3%45.7%
Apr 202654.5%45.5%
May 202640.2%59.8%
Jun 202646%54%
Jul 202645.5%54.5%
Aug 202650%50%
Sep 2026——

How has the Flagship Eatery and The Works Gisborne comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: Flagship Eatery took it in December 2025, The Works Gisborne took it in January 2026, Flagship Eatery took it in February 2026, The Works Gisborne took it in May 2026.
  • Across the 11 months ending August 2026, Flagship Eatery’s estimated Share of Search among gisborne restaurants in New Zealand moved from 43.4% to 50%, and its estimated monthly branded searches moved from 1.2K to 1.1K.
  • Across the 11 months ending August 2026, The Works Gisborne’s estimated Share of Search among gisborne restaurants in New Zealand moved from 56.6% to 50%, and its estimated monthly branded searches moved from 1.6K to 1.1K.

How did search popularity change for New Zealand gisborne restaurants in August 2026?

  1. In August 2026, Flagship Eatery overtook The Works Gisborne to take the highest estimated Share of Search among gisborne restaurants in New Zealand, at 50%.

  2. In August 2026, The Works Gisborne lost estimated Share of Search among gisborne restaurants in New Zealand, from 54.5% to 50%.

How each brand is measured

Brandwave collects information about searches that people make online using Flagship Eatery’s and The Works Gisborne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Flagship Eatery

4 branded search terms

  • flagship eatery
  • flagship eatery gisborne
  • flagship eatery menu
  • flagship gisborne

The Works Gisborne

3 branded search terms

  • the works gisborne
  • the works gisborne menu
  • the works gisborne restaurant

How the Brand Demand Index is measured

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