FACT Co vs NZ Red Cross:Which is more popular?
In September 2026, NZ Red Cross had more branded searches than FACT Co among first aid training providers in New Zealand. NZ Red Cross had about 3,480 branded searches, while FACT Co had 180. NZ Red Cross made up 23.9% of all first aid training provider searches we track, and FACT Co accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about first aid training providers, NZ Red Cross appeared in four of the five answers and FACT Co in two. NZ Red Cross was mentioned before FACT Co in four out of five answers.
Who do people search for more?
NZ Red Cross, about 19 searches for every 1 for FACT Co
Who does AI mention more?
NZ Red Cross, mentioned in 4 of 5 answers, FACT Co in 2
Who does AI recommend more?
NZ Red Cross, named ahead of FACT Co in 4 of 5 answers
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Top first aid training providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NZ Red Cross was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. FACT Co was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. NZ Red Cross was listed before FACT Co in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
NZ Red Cross1st
St John2nd
First Training3rd
MediTrain4th
LifeCare5th
FACT Co6th
First Aid NZ–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NZ Red Cross4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
St John3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MediTrain3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
First Training3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LifeCare3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
FACT Co2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
First Aid NZ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about first aid training providers
5 answers
Asked ChatGPT
“Which first aid training provider should I book in New Zealand?”
Asked ChatGPT
“What are the best first aid training providers in New Zealand?”
Asked ChatGPT
“What's the best first aid training provider in New Zealand for workplace certification?”
Searched Google, AI Overview
“first aid training provider”
Searched Google, AI Overview
“first aid training nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is FACT Co or NZ Red Cross more popular in search?
This chart shows how often people search Google for FACT Co and NZ Red Cross by name. Each line represents a brand's share of searches for all seven first aid training providers we track, month by month, from searches in New Zealand.
Share of searches by month for NZ Red Cross, FACT Co. The figures are in the table below the chart.
View monthly share of searches table
| Month | St John | NZ Red Cross | MediTrain | First Aid NZ | FACT Co | First Training | LifeCare |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.6% | 24.6% | 3.3% | 2.2% | 0.82% | 0.96% | 0.61% |
| Nov 2025 | 67.8% | 24.6% | 3.3% | 2.3% | 0.62% | 0.96% | 0.48% |
| Dec 2025 | 73.7% | 19.8% | 2.9% | 2.1% | 0.55% | 0.45% | 0.45% |
| Jan 2026 | 69.3% | 23.1% | 3.4% | 2% | 0.84% | 0.63% | 0.77% |
| Feb 2026 | 65.7% | 25.9% | 3.9% | 2.1% | 0.66% | 0.73% | 0.93% |
| Mar 2026 | 61.7% | 29.9% | 3.7% | 2.3% | 0.81% | 0.69% | 0.87% |
| Apr 2026 | 70.1% | 22.5% | 3.4% | 2% | 0.85% | 0.64% | 0.5% |
| May 2026 | 64.6% | 27.4% | 3.1% | 2.3% | 1.1% | 0.72% | 0.72% |
| Jun 2026 | 62.9% | 28.6% | 3.8% | 1.9% | 1.1% | 0.57% | 1.1% |
| Jul 2026 | 69.5% | 22.3% | 3.4% | 1.5% | 1.5% | 0.98% | 0.77% |
| Aug 2026 | 64.5% | 27.4% | 3.8% | 1.7% | 1.1% | 0.72% | 0.72% |
| Sep 2026 | 68.1% | 23.9% | 3.3% | 1.9% | 1.2% | 0.76% | 0.76% |
How has the FACT Co and NZ Red Cross comparison changed over the last 12 months?
3 findings
- NZ Red Cross was ahead of FACT Co in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, FACT Co’s share of searches among first aid training providers in New Zealand moved from 0.82% to 1.2%, and its estimated monthly branded searches moved from 120 to 180.
- Across the 12 months ending September 2026, NZ Red Cross’ share of searches among first aid training providers in New Zealand moved from 24.6% to 23.9%, and its estimated monthly branded searches moved from 3.6K to 3.5K.
How did search popularity change for New Zealand first aid training providers in September 2026?
2 changes

In September 2026, NZ Red Cross lost share of searches among first aid training providers in New Zealand, from 27.4% to 23.9%.

Estimated monthly branded searches for FACT Co in New Zealand rose 50% over 12 measured months, from 120 to 180 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using FACT Co’s and NZ Red Cross’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
FACT Co
2 branded search terms
- fact co first aid
- factco
NZ Red Cross
2 branded search terms
- red cross first aid
- red cross first aid course
Other head-to-heads among first aid training providers

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