F45 Training vs Snap Fitness:Which is more popular by branded search in New Zealand?
In August 2026, Snap Fitness had more branded searches than F45 Training among gym and fitness club brands in New Zealand. Snap Fitness was estimated to have 14.8K branded searches compared to F45 Training’s 3.8K, and held a 7.4% Share of Search versus F45 Training’s 1.9%.
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Which is more popular in search, F45 Training or Snap Fitness?
Membership-based gyms and fitness studio chains operating in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Snap Fitness, F45 Training. The figures are in the table below the chart.
View monthly share of search table
| Month | CityFitness | Anytime Fitness | Les Mills | Flex Fitness | Snap Fitness | Jetts | Body Fit Training | F45 Training | JustWorkout | Plus Fitness |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.9% | 13.6% | 17.4% | 9% | 9% | 8.6% | 2.3% | 2.9% | 0.24% | 0.13% |
| Nov 2025 | 37.1% | 16.7% | 14.8% | 9.1% | 9% | 8.3% | 2.2% | 2.5% | 0.19% | 0.13% |
| Dec 2025 | 44.8% | 13.5% | 12.1% | 9% | 8.9% | 7.3% | 1.9% | 2.3% | 0.16% | 0.16% |
| Jan 2026 | 41.6% | 15.3% | 13.3% | 8.4% | 8.3% | 8.2% | 2.1% | 2.4% | 0.22% | 0.18% |
| Feb 2026 | 41.7% | 15.3% | 13.7% | 8.4% | 8.3% | 8.2% | 1.7% | 2.4% | 0.22% | 0.15% |
| Mar 2026 | 41.4% | 15.1% | 13.9% | 8.3% | 8.2% | 8.2% | 2.2% | 2.3% | 0.22% | 0.18% |
| Apr 2026 | 44% | 13.2% | 14.6% | 8.8% | 7.1% | 7.7% | 1.9% | 2.3% | 0.23% | 0.13% |
| May 2026 | 39.8% | 14.5% | 17.1% | 8% | 7.9% | 7.9% | 2.2% | 2.3% | 0.21% | 0.17% |
| Jun 2026 | 38.5% | 14.1% | 20.7% | 7.7% | 7.6% | 6.8% | 2% | 2.2% | 0.2% | 0.16% |
| Jul 2026 | 42.6% | 12.8% | 14.6% | 8.5% | 8.4% | 8.3% | 1.8% | 2.4% | 0.27% | 0.18% |
| Aug 2026 | 45.6% | 13.7% | 12.7% | 9.1% | 7.4% | 7.4% | 2% | 1.9% | 0.19% | 0.13% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the F45 Training and Snap Fitness comparison changed over the last 12 months?
3 findings
- Snap Fitness was ahead of F45 Training in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, F45 Training’s estimated Share of Search among gym and fitness club brands in New Zealand moved from 2.9% to 1.9%, and its estimated monthly branded searches moved from 5.8K to 3.8K.
- Across the 11 months ending August 2026, Snap Fitness’ estimated Share of Search among gym and fitness club brands in New Zealand moved from 9% to 7.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for New Zealand gym and fitness club brands in August 2026?
2 changes
In August 2026, Snap Fitness lost estimated Share of Search among gym and fitness club brands in New Zealand, from 8.4% to 7.4%.

In August 2026, F45 Training lost estimated Share of Search among gym and fitness club brands in New Zealand, from 2.4% to 1.9%.
How each brand is measured
Brandwave collects information about searches that people make online using F45 Training’s and Snap Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
F45 Training
21 branded search terms
- cost for f45
- f45
- f45 basin reserve
- f45 gym
- f45 hamilton
- f45 marshlands
- f45 membership cost
- f45 near me
- f45 nz
- f45 ponsonby
- f45 pricing
- f45 richmond
- f45 rototuna
- f45 swanson
- f45 training
- f45 training classes
- f45 training gym
- f45 training near me
- f45 training new zealand
- f45 training online
- f45training com
Snap Fitness
2 branded search terms
- snap fitness
- snap fitness gym

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