Extreme PC vs PlayTech:Which is more popular by branded search in New Zealand?
In August 2026, Extreme PC had more branded searches than PlayTech among computer retailers in New Zealand. Extreme PC was estimated to have 4K branded searches compared to PlayTech’s 1.3K, and held a 1.1% Share of Search versus PlayTech’s 0.36%.
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Which is more popular in search, Extreme PC or PlayTech?
Compare the stores New Zealanders buy computers, gaming PCs and parts from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Extreme PC, PlayTech. The figures are in the table below the chart.
View monthly share of search table
| Month | PB Tech | Computer Lounge | Extreme PC | PlayTech | Ascent |
|---|---|---|---|---|---|
| Oct 2025 | 95% | 3.8% | 0.88% | 0.26% | 0.04% |
| Nov 2025 | 95.9% | 3% | 0.89% | 0.22% | 0.02% |
| Dec 2025 | 95.7% | 3.1% | 0.95% | 0.27% | 0.03% |
| Jan 2026 | 95.1% | 3.7% | 0.87% | 0.33% | 0.03% |
| Feb 2026 | 95.3% | 3.6% | 0.78% | 0.27% | 0.03% |
| Mar 2026 | 96% | 3% | 0.74% | 0.23% | 0.02% |
| Apr 2026 | 95.1% | 3.6% | 0.95% | 0.3% | 0.03% |
| May 2026 | 94.4% | 4.2% | 1.1% | 0.29% | 0.03% |
| Jun 2026 | 95% | 3.6% | 1.1% | 0.29% | 0.03% |
| Jul 2026 | 94.3% | 4.3% | 1.1% | 0.29% | 0.03% |
| Aug 2026 | 94.3% | 4.2% | 1.1% | 0.36% | 0.02% |
| Sep 2026 | — | — | — | — | — |
How has the Extreme PC and PlayTech comparison changed over the last 12 months?
3 findings
- Extreme PC was ahead of PlayTech in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Extreme PC’s estimated Share of Search among computer retailers in New Zealand moved from 0.88% to 1.1%, and its estimated monthly branded searches moved from 3.7K to 4K.
- Across the 11 months ending August 2026, PlayTech’s estimated Share of Search among computer retailers in New Zealand moved from 0.26% to 0.36%, and its estimated monthly branded searches moved from 1.1K to 1.3K.
How did search popularity change for New Zealand computer retailers in August 2026?
1 change
Estimated monthly branded searches for PlayTech in New Zealand rose 23.1% over 11 measured months, from 1.1K to 1.3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Extreme PC’s and PlayTech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Extreme PC
6 branded search terms
- extreme pc
- extreme pc near me
- extreme pc nz
- extremepc
- extremepc co nz
- extremepc nz
PlayTech
3 branded search terms
- playtech computers
- playtech gaming pc
- playtech nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.