Brandwave

Exercism vs freeCodeCamp:Which is more popular in New Zealand?

In October 2026, freeCodeCamp had more branded searches than Exercism among coding practice platforms in New Zealand. freeCodeCamp had about 320 branded searches, while Exercism had 140. freeCodeCamp made up 9.2% of all coding practice platform searches we track, and Exercism accounted for 4%. When we asked ChatGPT and Google AI Overviews about coding practice platforms, Exercism appeared in four of the five answers and freeCodeCamp in two. Exercism was mentioned before freeCodeCamp in every answer that named either.

Among coding practice platforms in New Zealand in October 2026

Who do people search for more?

freeCodeCamp, about 2 searches for every 1 for Exercism

freeCodeCamp 320 searchesExercism 140 searches

Who does AI mention more?

Exercism, mentioned in 4 of 5 answers, freeCodeCamp in 2

Exercism in 4 of 5freeCodeCamp in 2 of 5

Who does AI recommend more?

Exercism, named ahead of freeCodeCamp in 4 of 4 answers

Exercism first in 4freeCodeCamp never first

Follow Exercism vs freeCodeCamp and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top coding practice platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Exercism was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. freeCodeCamp was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Exercism was listed before freeCodeCamp in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LeetCode1st
  2. HackerRank2nd
  3. Exercism3rd
  4. Codewars4th
  5. freeCodeCamp5th
  6. Project Euler6th
  7. The Odin Project7th
  8. Scratch8th
  9. Codecademy–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LeetCode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HackerRank5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Exercism4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Codewars4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scratch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • freeCodeCamp2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • The Odin Project2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Project Euler2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Codecademy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about coding practice platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Exercism or freeCodeCamp more popular in search?

This chart shows how often people search Google for Exercism and freeCodeCamp by name. Each line represents a brand's share of searches for all nine coding practice platforms we track, month by month, from searches in New Zealand.

Exercism and freeCodeCamp among coding practice platforms in New Zealand, by month

Share of searches by month for freeCodeCamp, Exercism. The figures are in the table below the chart.

View monthly share of searches table
MonthLeetCodeScratchCodecademyfreeCodeCampHackerRankExercismCodewarsThe Odin ProjectProject Euler
Nov 202528.4%28.8%17.7%8.5%7.2%2.5%3%3%0.88%
Dec 202529.3%21%19.9%13.2%6%2.5%3.4%3.1%1.6%
Jan 202635.6%8.2%22.3%13.1%7.5%3.1%4%4.6%1.5%
Feb 202623.2%17.4%33.3%10.5%7.2%2.5%3.2%1.9%0.88%
Mar 202623.1%32.9%18.5%8.4%7.1%2.4%3.8%2.4%1.3%
Apr 202625.2%25%19.1%11.5%7.8%4%3.4%2.7%1.3%
May 202626%34.9%14.1%9.5%6.4%2.7%3.5%1.8%1.1%
Jun 202623.7%37.7%14.7%9.1%6%2.5%2.6%3%0.73%
Jul 202627.7%25.2%18.7%10.4%7.1%3.5%3.5%2.9%1%
Aug 202626.5%26.3%17.6%10.3%6.7%3.4%4.4%3.4%1.4%
Sep 202629.5%27%16.1%9.6%7.1%3.8%3.3%2.5%1.1%
Oct 202628.9%25.7%17.1%9.2%7.5%4%3.2%3.2%1.2%

How has branded search for Exercism and freeCodeCamp changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand coding practice platforms in October 2026?

1 change
  1. freeCodeCamp’s share of searches among coding practice platforms in New Zealand has lost ground for 3 months in a row, from 10.4% to 9.2% in October 2026.

How are Exercism’s and freeCodeCamp’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Exercism’s and freeCodeCamp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Exercism

1 branded search term

  • exercism

freeCodeCamp

3 branded search terms

  • freecodecamp
  • freecodecamp coding challenges
  • freecodecamp coding practice

How the Brand Demand Index is measured

Other head-to-heads among coding practice platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.