Enterprise Recruitment vs Madison Recruitment:Which is more popular by branded search in New Zealand?
In August 2026, Enterprise Recruitment had more branded searches than Madison Recruitment among general professional recruitment in New Zealand. Enterprise Recruitment was estimated to have 2.5K branded searches compared to Madison Recruitment’s 2.3K, and held a 17% Share of Search versus Madison Recruitment’s 15.5%.
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Which is more popular in search, Enterprise Recruitment or Madison Recruitment?
Generalist and multi-discipline professional recruitment agencies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Enterprise Recruitment, Madison Recruitment. The figures are in the table below the chart.
View monthly share of search table
| Month | Enterprise Recruitment | Hunter Campbell | Madison Recruitment | Beyond Recruitment | Robert Walters | Consult Recruitment | 1st Call Recruitment | Greenlight Recruitment | Frog Recruitment | Kinetic Recruitment | Origin Talent | Evolve Recruitment | Eclipse Recruitment |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 16.6% | 11.9% | 16.6% | 11.7% | 12.3% | 9.7% | 6.3% | 4.2% | 2.8% | 4.2% | 1.8% | 0.84% | 0.98% |
| Nov 2025 | 19.8% | 13.3% | 15.6% | 11% | 9.5% | 6.1% | 5.9% | 4% | 3.3% | 6.1% | 2.7% | 1.4% | 1.4% |
| Dec 2025 | 19.3% | 10.3% | 20.1% | 10.7% | 10.5% | 6.1% | 8.6% | 3.9% | 3.1% | 3.9% | 1.7% | 0.58% | 1.1% |
| Jan 2026 | 17.4% | 7.7% | 21.4% | 11.4% | 10.3% | 7.2% | 7.2% | 5.1% | 3.4% | 5.1% | 1.3% | 1.1% | 1.5% |
| Feb 2026 | 16.5% | 11.6% | 20.7% | 11% | 11.7% | 7.1% | 7.1% | 4.1% | 2.7% | 4.1% | 1% | 1.4% | 1% |
| Mar 2026 | 15.9% | 12.9% | 18.4% | 12.3% | 11.2% | 8.4% | 6.4% | 3.8% | 3% | 3.8% | 1.4% | 1.6% | 0.88% |
| Apr 2026 | 18.6% | 10% | 17.2% | 13.8% | 12.4% | 6.7% | 6.5% | 4.3% | 3.6% | 2.9% | 2% | 1.2% | 0.8% |
| May 2026 | 16.8% | 11.8% | 17.3% | 13.3% | 11.7% | 7.3% | 6.1% | 4.1% | 4.9% | 2.3% | 1.8% | 2.1% | 0.62% |
| Jun 2026 | 20.8% | 10.9% | 16.1% | 12.2% | 11.2% | 6.7% | 6.6% | 4.7% | 4.7% | 2.6% | 1.7% | 1.3% | 0.64% |
| Jul 2026 | 20.6% | 11.6% | 16.2% | 13.2% | 11.6% | 7.2% | 6.1% | 4.1% | 4% | 2.2% | 1.2% | 1.3% | 0.81% |
| Aug 2026 | 17% | 16.7% | 15.5% | 13% | 9.5% | 7.1% | 6% | 4.9% | 4% | 2.2% | 1.7% | 1.3% | 0.94% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Enterprise Recruitment and Madison Recruitment comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Madison Recruitment took it in December 2025, Enterprise Recruitment took it in April 2026, Madison Recruitment took it in May 2026, Enterprise Recruitment took it in June 2026.
- Across the 11 months ending August 2026, Enterprise Recruitment’s estimated Share of Search among general professional recruitment in New Zealand moved from 16.6% to 17%, and its estimated monthly branded searches moved from 2.4K to 2.5K.
- Across the 11 months ending August 2026, Madison Recruitment’s estimated Share of Search among general professional recruitment in New Zealand moved from 16.6% to 15.5%, and its estimated monthly branded searches moved from 2.4K to 2.3K.
How did search popularity change for New Zealand general professional recruitment in August 2026?
3 changes
In August 2026, Hunter Campbell overtook Madison Recruitment to rank 2nd among general professional recruitment in New Zealand, at 16.7%.
In August 2026, Enterprise Recruitment lost estimated Share of Search among general professional recruitment in New Zealand, from 20.6% to 17%.
In August 2026, Madison Recruitment lost estimated Share of Search among general professional recruitment in New Zealand, from 16.2% to 15.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Enterprise Recruitment’s and Madison Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Enterprise Recruitment
6 branded search terms
- Enterprise Recruitment
- enterprise recruitment agency
- enterprise recruitment auckland
- enterprise recruitment christchurch
- enterprise recruitment invercargill
- enterprise recruitment nz
Madison Recruitment
10 branded search terms
- Madison Recruitment
- madison recruitment agency
- madison recruitment auckland
- madison recruitment christchurch
- madison recruitment hamilton
- madison recruitment jobs
- madison recruitment nz
- madison recruitment tauranga
- madison recruitment wellington
- madison.co.nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.